Sales Marketing Manager

About Insight Genesis – IGAi

Insight Genesis – IGAi is an AI-powered platform that forecasts human behavior to deliver tailored, actionable insights across finance, career, education, and health sectors. The company addresses the challenge of fragmented access to impactful guidance, particularly serving emerging and unbanked markets. By integrating financial, HR, education, and wellness services within a unified intelligent ecosystem, Insight Genesis enables individuals to make informed decisions based on their personal data and contextual information. Its sophisticated predictive algorithms enhance insight relevance and precision, reshaping how users manage their life journeys.

Role Summary

The Sales Marketing Manager role is a remote, full-time position tasked with boosting customer acquisition, engagement, and revenue growth for Insight Genesis. This role encompasses strategizing and executing unified sales and marketing initiatives through digital channels, managing campaign design, lead nurturing, and sales pipeline oversight. Daily duties include market trend analysis, defining target customer segments, developing messaging strategies, and collaborating closely with product and data teams to ensure offerings meet customer demands. The manager also handles marketing collateral, optimizes campaigns based on data-driven performance insights, nurtures partner and client relationships, prepares sales presentations, and provides frequent updates on key sales and marketing performance indicators to senior management.

Key Qualifications

• Passionate about artificial intelligence and cutting-edge technology trends.
• Proficient at building strong communication channels and trusting client relations.
• Self-motivated with a target-oriented work ethic.
• Comfortable engaging with business leaders and key decision-makers.
• Preferred experience in B2B sales, technology or SaaS sales, enterprise software, consulting, finance, HR, or healthcare sectors.
• Expertise in sales strategy, managing sales pipelines, and fostering client and partner relationships.
• Solid background in marketing strategy, campaign management, and go-to-market execution for tech or AI-centered products.
• Skilled at digital marketing practices including social media, email campaigns, and performance metrics analysis.
• Experienced in conducting market studies, audience segmentation, and crafting targeted messaging.
• Strong communication, presentation, and negotiation abilities with clarity in conveying complex subjects.
• Proficient collaboration with cross-functional, remote teams such as product development, data science, and operations.
• Knowledge of fintech, HR tech, edtech, or health tech industries highly advantageous; experience with emerging or unbanked markets favorable.
• Bachelor’s degree in Marketing, Business, Communications, or a closely related discipline, or equivalent professional background.
• Familiarity with CRM systems, marketing automation platforms, and analytics dashboards for tracking and enhancing performance.
• Capable of independently organizing work and multitasking across diverse projects efficiently.

Compensation

This position is compensated entirely via performance-driven commission with no earnings cap.