Sales Manager - DSA Network Management - Haridwar, Uttarakhand

Overview

This role involves developing and implementing strategic sales plans alongside the Area Head (Sales) at Aditya Birla Housing Finance Limited (ABHFL). The manager will analyze competitive forces and local market trends to boost business growth and maintain DSA (Direct Sales Agent) network performance across the customer life cycle.

Key Responsibilities

• Create and apply well-structured strategies to meet sales targets aligned with ABHFL's objectives and market dynamics.
• Regularly monitor competitor offerings and collaborate with the DSA network to adjust tactics dynamically.
• Evaluate the efficiency of the DSA network continuously to enhance operational performance and establish effective DSA partnerships.
• Generate and analyze MIS reports covering disbursement volumes, profitability, DSA outcomes, non-performing assets, and expansion opportunities to provide actionable feedback to DSA partners.
• Pinpoint opportunities for business expansion in the local market and refine DSA engagement strategies accordingly.
• Partner with DSAs on client prospects, promote product features and unique selling points, ensuring productive closures and high client satisfaction.
• Maintain communication with potential clients and DSAs during the transaction process to ensure transparency and enforce compliance facilitating prompt approvals.
• Implement incentive schemes aimed at motivating DSA partners to increase sales while maintaining cost efficiency.
• Oversee all operational processes related to DSAs throughout the customer journey including sourcing, approval, servicing, and collections, ensuring smooth functioning.
• Enhance process efficiency by coordinating with cross-functional teams such as Risk, Operations, and Sales Governance to speed up turnaround times.
• Adopt best practices and improved procedures to boost the productivity and overall contribution of DSAs within ABHFL.