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Retail Media Lead

eXtra (United Electronics Co.)

Al Khobar, Eastern Province, Saudi Arabia · Full Time

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Experience
5–7 yrs
Salary
Openings
1
Posted
1 week ago
Work mode
In office
Eligibility
Applicants with substantial experience in media, trade marketing, or retail media who can manage screen-based retail media operations, vendors, and cross-functional execution are suitable for this role.
Resume
Required to apply

Where you'll work

Job description

Role overview

We are hiring a careful and results-focused Retail Media Lead to join the Marketing team in Al Khobar, Eastern, Saudi Arabia. This role is responsible for driving the end-to-end execution of the Screens Project, from early planning through rollout, monitoring, and ongoing improvement.

Key responsibilities

  • Own the complete Screens Project lifecycle, including planning, deployment, monitoring, and continuous optimization.
  • Make sure all stores are implemented on schedule and fully prepared operationally.
  • Plan, schedule, and refine screen media content so it supports marketing, commercial, and promotional goals.
  • Maintain the content calendar and ensure campaigns are delivered accurately across every screen.
  • Improve screen placements to unlock additional revenue potential.
  • Create and implement monetization plans that deliver measurable ROI.
  • Partner with IT, Commercial, VM, Operations, and Data teams to ensure smooth delivery and technical readiness.
  • Manage CMS operations, resolve issues with IT support, and maintain platform reliability.
  • Handle media vendors, negotiate agreements, and ensure SLA commitments are met.
  • Review vendor performance and look for ways to improve efficiency and control costs.
  • Monitor key metrics, assess campaign outcomes, and turn findings into practical recommendations.
  • Introduce tools, technologies, and best practices that improve screen performance and campaign results.
  • Keep up to date with digital signage developments, programmatic screens, and retail media trends.

Requirements

  • 5–7+ years of experience in Media, Trade Marketing, or Retail Media.
  • Strong background in media planning, campaign execution, and ROI-focused initiatives.
  • Proven ability to work with retail media networks, OOH, or digital signage environments.
  • Hands-on experience in budget oversight, vendor negotiation, and cross-functional coordination.
  • Analytical approach with solid skills in performance reporting based on data.
  • Comfort using digital systems such as CMS platforms, media analytics tools, or programmatic advertising solutions.

Additional information

This is a full-time onsite role based in Al Khobar, Eastern, Saudi Arabia.

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