Product Marketing Manager

About the Role

We are seeking a Product Marketing Manager to lead the go-to-market strategy for our Agentic Communications Platform and agentic AI products, including Agentic Voice. You will be integral to the company’s efforts to market AI-driven patient communication solutions designed specifically for the NHS, joining our remote India team while reporting to the UK Head of Growth. You will collaborate closely across product, marketing, and commercial departments to establish the company as an expert in AI-powered healthcare communication technology.

Company Background

DrDoctor operates as the system of action for the NHS, building on existing hospital records to automate booking, follow-ups, reminders, and outreach throughout the patient pathway. Our focus on communications represents the entry point for many NHS trusts adopting our technology. We are committed to improving NHS efficiency through innovative technology, guided by our B Corporation certification which emphasizes both product impact and ethical development.

Daily Responsibilities

• Craft and refine value propositions and messaging frameworks for our Agentic Comms Platform and related AI products, iterating based on customer insights and competitive trends.
• Develop and execute comprehensive launch plans for new product capabilities including segmentation, timing, and marketing collateral, ensuring impactful engagement with buyers.
• Create sales enablement materials such as presentations, one-pagers, and battlecards while monitoring competitive landscape and conducting win/loss analyses to improve positioning.
• Conduct in-depth market and customer research to understand buyer pain points, personas, and purchasing journeys, feeding findings into product strategy.
• Collaborate with commercial teams on pricing and packaging to effectively communicate product value.
• Support marketing campaigns and content development to address material buyer challenges through coherent messaging.
• Work with the transformation team to convert customer success stories into compelling case studies and testimonials.

Required Qualifications

• Proven product marketing experience in enterprise SaaS focused on complex, technical products with long sales cycles involving multiple stakeholders.
• Documented success in managing product launches with measurable impact.
• Expertise in developing precise positioning and messaging that translates technical features into compelling value stories for buyers.
• Strong analytical capability with market data, product analytics, and customer insights, driving informed decision-making.
• Excellent communication skills in English, both written and verbal, with experience presenting to diverse stakeholders.
• Ability to collaborate effectively across teams and work remotely, including consistent availability overlapping UK business hours.
• Familiarity with AI tools and a genuine interest in agentic AI technologies.
• Passion for healthcare innovation and willingness to learn about the NHS market.

Preferred Qualifications

• Experience marketing AI or communication technologies.
• Background in healthcare, healthtech, or public sector markets.
• Proficiency in creating product demonstrations and demo videos.
• Exposure to pricing and packaging strategy development.

Additional Information

This hybrid position requires working UK business hours regardless of remote or office location. Office-based employees are expected to work 10am-7pm aligning with the UK team. Candidates must be willing to adhere to this schedule without exception and possess the Right to Work in the UK. We encourage candidates who may not meet every criterion but show strong potential to apply. Reasonable accommodations are available throughout the recruitment and employment process. Our culture values diversity, inclusion, and social engagement, with a variety of team activities both virtual and in-person.