Product Manager 2 - Beauty Search

About the Company

Nykaa stands as India's premier destination for beauty and lifestyle products, featuring an omnichannel model that integrates a substantial online platform with an expanding collection of physical stores. Their portfolio includes a wide array of beauty, skincare, haircare, wellness, and fashion items, serving millions nationwide. Nykaa emphasizes a curated and personalized shopping experience powered by advanced technology and data analytics.

Role Overview

The Product Manager 2 role in the Beauty Search domain involves complete ownership of the search function across the Nykaa app and website. This position is focused on product creation, aiming to revolutionize how users find beauty and lifestyle products through AI-driven search features. The role bridges the areas of information retrieval, natural language processing, and machine learning, to deliver search results that are prompt, relevant, and tailored. Collaboration with Data Science, Engineering, and Design units is essential to launch impactful features and constantly enhance search performance and innovation.

Key Responsibilities

• Lead and enhance the core search experience by defining the product strategy including query understanding, spell correction, synonym management, ranking, and relevance improvement.
• Advance search beyond simple keyword matching by developing intent-aware search capabilities using NLP and semantic analysis to present the most appropriate products instantly.
• Manage critical search performance indicators such as conversion rates, zero-result frequency, click-through rates, and post-search interaction metrics.
• Develop AI-centric search functionalities like conversational search powered by large language models and generative product recommendations based on search intent.
• Collaborate with Data Science to create, assess, and refine machine learning models for ranking, query classification, and personalized reranking.
• Explore new search experiences utilizing foundation models and LLMs, enhancing features from auto-completion to AI-generated search summaries.
• Implement rigorous A/B testing protocols to validate changes in ranking algorithms, UI variations, and feature ideas prior to full-scale deployment.
• Conduct thorough analysis of search patterns, behavioral data, and logs to identify issues and optimization opportunities throughout the search funnel.
• Draft comprehensive product requirement documents and technical specifications that convert business objectives into actionable engineering directives.
• Work cross-functionally with Category, Merchandising, and Marketing to maintain catalog integrity and proper tagging, ensuring robust search effectiveness.
• Stay informed about global developments in search technology and AI, benchmarking against top ecommerce and AI-native search services to push continuous improvement.

Qualifications and Skills

• Possess a Bachelor's or Master's degree from a top-tier institute, ideally in Computer Science, Engineering, or related technical disciplines.
• At least 2 years of experience managing products in consumer internet or e-commerce, with direct responsibility for search, discovery, or AI/ML-enhanced features.
• Strong technical acumen, comfortable discussing data science and engineering concepts such as query understanding, ranking algorithms, embeddings, precision and recall balance, and API design.
• Good understanding of AI and machine learning methods relevant to search technologies including natural language processing, vector-based search, semantic retrieval, large language models, and personalization mechanisms.
• Excellent analytical skills with the proficiency to set success metrics, interpret A/B testing outcomes, and prioritize improvements based on behavioral data.
• Demonstrated capability to simplify complex technical features into user-friendly, impactful products that deliver measurable business results.
• Effective communication skills to align technical, design, and business teams and convey sophisticated concepts clearly.

Preferred Experience

• Background in search platforms, recommendation engines, or catalog quality management tools.
• Experience with LLM-based product development, prompt engineering, or creating prototype AI products.
• Familiarity with the beauty, fashion, or lifestyle e-commerce sector and the complexities involved in catalog-driven search.

Why Join Nykaa

Nykaa Beauty is recognized as the top beauty e-commerce site in India, known for a committed and high-performing product team focused on delivering exceptional search experiences used daily by millions. This role offers a unique opportunity to spearhead AI-first innovations at scale, supporting one of the company's main growth drivers.

Additional Details

• Location: Gurugram, Haryana, India (Gurgaon preferred; Bengaluru option available)
• Work Arrangement: Full-time position with five days a week onsite in the office.