Product Designer, Marketing & GTM

Overview

We are looking to hire a mid-level Product Designer to serve as the creative partner for Enigma Technologies' go-to-market (GTM) initiatives. This role is pivotal in shaping and evolving our brand identity which is currently undergoing a refresh. You will collaborate closely with our marketing lead to transform GTM concepts into impactful campaigns, websites, sales materials, and social media assets.

Key Responsibilities

• Lead creative direction for GTM campaigns by contributing original ideas and perspectives rather than just executing predefined briefs.
• Help establish and organize the evolving brand system including managing asset libraries, templates, and brand guidelines.
• Design, develop, and launch website pages using our custom CMS deployed on Vercel, working alongside marketing and engineering teams.
• Create versatile marketing collateral such as one-pagers, case studies, and pitch decks to support sales, marketing, and leadership efforts.
• Design social media content and campaign visuals including LinkedIn carousels and short-form videos edited from longer footage.
• Develop HubSpot campaign materials, including email templates and landing pages to support marketing lifecycle and demand generation.
• Edit and enhance images for use across web, social, and marketing channels.
• Incorporate AI tools such as Claude, ChatGPT, and Gemini into ideation, content generation, collaboration, and production processes.
• Ensure all deliverables are consistently on-brand in typography, color, imagery, and tone.

Why This Role Is Engaging

• Ownership opportunity: contribute to building a dynamic and evolving brand system rather than maintaining a static one.
• Close creative collaboration with a marketing generalist founder, influencing overall GTM strategy.
• Engage with diverse media and assets—brand materials, web, video, slides, email, and social—that impact measurable campaign KPIs.

Ideal Candidate Profile

• 3 to 5 years’ experience as a designer focused on marketing, GTM, or brand teams within startup or agency environments.
• Creative thinker who is proactive in idea generation and comfortable challenging briefs.
• Experience shaping brand systems that are in active development, including organization and documentation.
• Proficient in Figma and Adobe Creative Suite (Photoshop, Illustrator, Premiere).
• Skilled in creating HubSpot email and landing page campaign assets.
• Experienced with managing pages in custom CMS platforms, preferably on Vercel-hosted sites.
• Competent in designing reusable slide templates using tools such as Figma, Keynote, PowerPoint, or Google Slides.
• Capable of editing short-form videos with tools like Premiere, CapCut, or After Effects, including captions and simple animations.
• Familiarity with leveraging AI tools like Claude in creative workflows.
• Bonus if you have experience with B2B, fintech, data-heavy, or enterprise brand design.
• Self-motivated, adaptable, and able to handle fast-paced projects with changing priorities.
• Must be based in New York, NY or Los Angeles, CA, and willing to work onsite.

Preferred Qualifications

• Experience leading or significantly contributing to brand system development or rebranding efforts.
• Basic skills in motion graphics or animation.
• Ability to visualize complex data simply and attractively, aligning with Enigma’s data-focused products.
• Experience writing or editing marketing copy in addition to design work.

About Enigma Technologies

Enigma Technologies is dedicated to creating the most reliable single source of business data to empower the future of financial services. By integrating high-quality data from numerous sources, we strive to provide comprehensive insights on every business, enabling organizations of all sizes to access essential financial tools for growth.

Our values of generosity, curiosity, ingenuity, and drive influence every aspect of our work and collaboration. We are a passionate team driven by curiosity and problem-solving through data.

We uphold a strong commitment to equal employment opportunity and affirmative action, welcoming applicants regardless of race, religion, gender, orientation, disability, or veteran status.

Engagement Information

• Position type: Full-time
• Work location: New York, NY or Los Angeles, CA (in-person attendance required)
• Compensation: Competitive and based on experience