Photo & Video Producer

Role Overview

The Photo & Video Producer is in charge of planning, capturing, producing, and delivering polished photo and video assets that support launches, brand-led campaigns, event coverage, and athlete or ambassador activations. This is a hands-on production role that covers the full workflow, from pre-production planning and on-site shooting through editing, versioning, and final handoff.

As part of the Creative Operations team, the producer helps ensure content is delivered on schedule, tailored for multiple channels, and properly organized for future reuse. The role works closely with the Line Marketing and Demand, Digital, and Martech teams to deliver assets that follow approved briefs, timing needs, and usage-rights rules.

Key Duties

• Lead photo and video capture for launches, events, and athlete or ambassador activations, including plant-based shoots when required.
• Build shoot plans that cover schedules, shot lists, locations, and production logistics.
• Produce strong visual content that reflects brand standards and the creative brief.
• Handle production-level editing, color correction, and packaging, including cutdowns and versions tailored to specific channels.
• Edit and deliver final assets for web, social media, email, dealer, and PR use.
• Prepare multiple file formats and variants for different campaigns and platforms.
• Check that all final outputs meet quality, technical, and brand expectations.
• Keep the shared asset library organized with proper metadata and version control.
• Track permissions, releases, and usage rights for every shoot, and coordinate athlete and ambassador rights compliance with the Brand Experience and Events team.
• Support efficient repurposing of assets across brands and campaigns.
• Coordinate external production partners for higher-end shoots, specialty work, and overflow support.
• Work with internal teams to align production timelines with campaign and event calendars.

Qualifications

The ideal candidate should have a bachelor’s degree in Film, Photography, Communications, Marketing, or a related field, or equivalent hands-on experience. They should have proven experience creating photo and video content for marketing, brand, or commercial purposes, along with exposure to multi-channel delivery across digital, social, PR, and events. The role also requires the ability to travel and work outside standard hours when needed for events, on-water activations, and plant shoots.

Skills and Competencies

Strong technical ability in photography and videography, including lighting and editing, is essential. The candidate should be comfortable managing schedules and production logistics independently, pay close attention to detail, and work well with creative, events, and brand stakeholders. Strong collaboration, initiative, ownership, quality focus, reliability, punctuality, and a professional approach are important.

Core Competencies

• Works well with cross-functional teams and stakeholders to reach shared goals.
• Communicates clearly and respectfully and contributes to a positive team environment.
• Balances personal accountability with team success.
• Takes ownership of assigned work and follows through on responsibilities.
• Proactively spots problems, opportunities, and ways to improve.
• Stays focused and productive in a fast-moving environment.
• Delivers accurate, thorough, high-quality output.
• Uses feedback to improve results and performance.
• Looks for better ways to improve efficiency and workflows.
• Meets commitments and deadlines consistently.
• Maintains confidentiality and professional standards.
• Is reliable, punctual, and follows scheduled hours and attendance expectations.

Physical Requirements

This role includes the following physical expectations, with reasonable accommodation available where applicable:

• Sitting: 7 hours
• Standing: 1 hour
• Walking: 0 hours
• Driving: 0 hours
• Maximum lifting/carrying capacity: 50 lbs
• Frequently lifted/carry weight: 5 lbs
• Occasionally lifted/carry weight: 20 lbs
• Repetitive hand use: simple grasping, pushing/pulling, and fine manipulation for both hands, occasional
• Foot use for repetitive activities: none
• Occasional bending at the waist, squatting, ladder or stair climbing, kneeling, and reaching above shoulder level

Work Environment

The position is based in an office setting with a typical 8-hour workday. Non-standard working hours may be required for offsite shoots.