Part-Time Associate, Growth Marketing

Position Overview

This Part-Time Associate role in Growth Marketing is integral to expanding New York City FC's fanbase and elevating engagement. The role supports data-driven initiatives designed to attract new supporters, convert engagement into ticket sales, and cultivate lasting loyalty. Candidates will gain hands-on experience contributing to marketing campaigns across email, paid media, and CRM platforms.

Key Responsibilities

• Assist with planning, implementing, and refining fan acquisition and retention campaigns through digital channels.
• Coordinate campaign setups alongside marketing, ticketing, and business intelligence teams.
• Help develop creative briefs, track campaign performance, and deliver insights for optimization.
• Monitor and evaluate key growth indicators.
• Generate ideas for new growth strategies, experiments, and improvements to the fan experience.
• Oversee feedback management and daily maintenance of the club's loyalty program.
• Ensure all communications align with brand standards and maintain quality outreach to current and prospective fans.

Candidate Profile

• Possesses 1 to 3 years of marketing experience, preferably in sports, entertainment, or dynamic consumer brands.
• Detail-focused multitasker who thrives in fast-paced environments.
• Proactive, open to innovation, eager to learn, and well-organized.
• Collaborative team player with excellent communication skills.
• Capable of working independently, taking initiative, and maintaining professionalism within a sports organization.
• Fluency in additional languages is advantageous.

Additional Requirements

• Compliance with MLS Next Safety and Well-Being policies and relevant child safety regulations applicable to NYCFC employees.
• Flexibility to work varied hours including evenings, weekends, and holidays as needed.

Working Relationships

• Reports to Director of Growth Marketing.
• Collaborates with Manager of Media Buying, Manager of Lifecycle Marketing, Senior Manager of Digital, and cross-functional teams such as Ticketing, Partnership Marketing, Business Intelligence, and Design.

What NYCFC Offers

• Two complimentary tickets to each home match.
• Medical benefits through an external provider.
• Social events including team outings, happy hours, and annual gatherings.
• A lively, ambitious, and fun workplace atmosphere.

About New York City FC

New York City FC strives to become a premier soccer city globally. The Club, the 20th Major League Soccer franchise and the only one located within New York City's five boroughs, has made nine playoff appearances in ten years and secured the MLS Cup in 2021. Matches are available via Apple TV subscriptions, covering all league and cup competitions without blackout. The club's first soccer-specific stadium, Etihad Park, is scheduled to open in 2027. NYCFC is part of City Football Group alongside prestigious sister clubs worldwide.

Equal Opportunity Statement

NYCFC is committed to equal employment opportunities regardless of race, color, religion, sex, national origin, disability, veteran status, or any other legally protected characteristic.