Member of Marketing Staff

About Slingshot AI

Slingshot AI is the team building Ash, the first AI created specifically for mental health support. The company’s goal is to make help easier to access and to empower people to improve their lives in the ways they choose.

The organization is focused on giving team members the freedom, flexibility, and support needed to do their best work. It values bold thinking, rapid iteration, and genuine care. The team includes specialists across machine learning, product, engineering, conversational design, clinical work, growth, and operations, with offices in New York City and London.

Slingshot AI is a well-backed Series A company that has raised $93M from Andreessen Horowitz, Radical Ventures, Forerunner Ventures, and several notable technology investors connected to companies such as ElevenLabs, Captions, Shopify, Plaid, Notion, Canva, Twitch, Airtable, and others.

Role Overview

This position is focused on finding fresh ways for people to discover Ash. Because Ash is still early in its journey, the way it appears online will play a major role in whether people feel comfortable trusting it with something as personal as mental health. The ideal candidate sits at the crossroads of content, social, and growth, and can build shareable work while using data to understand what is truly effective.

This is a very hands-on role. On some days, you will create and publish social campaigns; on others, you will launch growth tests, explore new channels, or turn product moments into content that gets noticed. The right person has already built something people care about, whether that is a social following, a community, a newsletter, a creative project, or a brand, and understands what earns attention and trust.

Slingshot AI emphasizes doing the work directly rather than outsourcing it. You will be involved in content creation, experimentation, and analytics, working closely with the marketing team, the Head of Marketing, and the founders. There is no large team or prebuilt playbook, so speed, learning, and original thinking are essential. The best fit is someone who can generate an idea and launch it the same day.

What You'll Do

• Produce social-first content that stands out, performs across different channels, and supports how Ash is positioned in the market.
• Run rapid growth experiments across social, organic, referral, and newer channels, then use performance data to decide where to double down.
• Turn brand positioning and messaging into campaigns and content that are both on-brand and built to drive measurable results.
• Convert product launches and cultural moments into audience-building content and campaigns.
• Monitor analytics closely, identify which posts, channels, and experiments are making an impact, and respond quickly to the data.
• Help grow Ash’s social presence from the ground up with a strong feel for community, voice, and what motivates people to follow.

What We're Looking For

• 3 to 5 years of experience in social, content, growth, or creator-led marketing, ideally in an early-stage startup with limited resources.
• Strong creative judgment and the ability to distinguish original work from derivative ideas.
• Experience building an audience on your own or for a brand, along with an understanding of how content spreads.
• Solid instincts for social and content creation, including knowing what works on each platform and being able to make the work yourself.
• A growth-oriented mindset with experience designing experiments, evaluating data honestly, and stopping what is not working.
• Comfort with brand positioning and messaging, and the ability to keep work aligned with the company’s identity.
• A builder mentality: you prefer creating the work yourself rather than coordinating agencies.
• A scrappy, self-directed approach that works well in ambiguity and with incomplete information.
• Consumer background is strongly preferred, especially in consumer apps, CPG, or consumer health; creator-led or culture-native experience is also welcome.
• Genuine interest in building within mental health, with the judgment and sensitivity this space requires.

Why This Role

You’ll help define how a new type of brand appears in culture, with a focus on how people actually feel rather than only what they do or purchase. The role offers the creative freedom of a true zero-to-one environment, plus the benefit of data to guide decisions and the support of a well-funded company.

What We Offer

• The opportunity to join a committed, close-knit team working on a mission with real-world impact.
• Competitive pay positioned at the top end of the individual market.
• Travel between the New York and London offices.
• Standard startup benefits, including free lunch and coffee at the office, along with a generous learning budget.
• Coverage for personal therapy.

Additional Information

This is a full-time, onsite role based in New York, NY. The company works closely across its New York City and London offices.