Instaffo

Media Buyer (m/w/d)

Instaffo

Krefeld, North Rhine-Westphalia, Germany · Full Time

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Experience
2–5 yrs
Salary
Openings
1
Posted
1 week ago
Work mode
In office
Eligibility
Candidates must have valid work authorization for Germany and be fluent in German.
Resume
Required to apply

Where you'll work

Job description

About the Role

We are seeking a skilled Media Buyer (m/w/d) to join MDS Handels- und Dienstleistungs-GmbH in Krefeld, Germany. This role requires a valid work permit for Germany and fluency in German. This position focuses on performance marketing and media buying activities, primarily for e-commerce setups with a strong emphasis on optimization and profitability.

Key Responsibilities

  • Design, manage, and optimize advertising campaigns on Meta platforms and potentially TikTok Ads.
  • Handle budget responsibilities ensuring scalable growth while maintaining profitability and managing volatility effectively.
  • Implement a systematic testing strategy including audiences, creatives, propositions, and landing pages, with clear documentation.
  • Monitor KPIs such as MER/ROAS, CAC, contribution margin depending on the setup, and conduct funnel analysis.
  • Collaborate closely with the Creative Strategist and Content teams to provide clear briefs and performance feedback.
  • Maintain operational excellence through tracking and attribution accuracy, campaign hygiene, and continual learning.

Required Qualifications and Skills

  • 2 to 5 years of experience in performance marketing or media buying, either in-house or agency-side.
  • Ability to scale and stabilize campaigns beyond initial launches.
  • Strong numerical acumen and disciplined testing methodologies.
  • Experience with e-commerce structures, conversion optimization, and tools like feeds, pixels, and event tracking.
  • Ownership mentality with proactive problem-solving skills.
  • Proficient in German language at a fluent level.
  • Work authorization for Germany is mandatory.

Preferred Competencies

  • Familiarity with furniture or home & living sectors, dealing with higher average order values and longer customer decision cycles.
  • Experience in incrementality analysis and marketing efficiency ratio driven thinking.
  • Knowledge in landing page testing, especially on platforms like Shopify or similar tools.

Team and Work Environment

You will be part of a dynamic team that values creative input and embraces clear, efficient decision-making processes with high standards. The company encourages flexibility depending on the role, offers modern workplace equipment, and provides employee discounts.

About the Company

LIVINDA is a modular sofa brand based in the DACH region focused on timeless design, daily flexibility, and uncompromising quality. Originating as an e-commerce startup, LIVINDA is evolving into a full-fledged interior brand with a clear vision grounded on robust structures, reliable processes, excellent customer experience, and a responsible team. The company tackles the complexities of the online furniture business such as logistics, storage, large product handling, returns, and process design with growing professionalism and investment in talent and development, especially focused in 2026.

Additional Information

The organization values individuals who are pragmatic, structured, take ownership, and maintain high-quality standards. The culture prioritizes responsibility, problem-solving, and consistent improvement over volume of voice. This role seeks candidates who wish to contribute meaningfully to a growing brand moving into its next phase.

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