Job description

About Made With Intent

Made With Intent has developed an agentic decision engine designed to transform how ecommerce businesses enhance their onsite customer interactions. Unlike traditional ecommerce websites that provide uniform experiences to all visitors or rely on preset reactive rules, this product dynamically adapts the online experience in real-time based on individual visitor behavior to deliver maximum impact. It uses continuous predictions and autonomous optimization to replicate the intuition of an in-person sales assistant in the digital space.

Marketing Function

The marketing team is expanding from a small core group to include new professionals, aiming to establish a comprehensive marketing function focused on building awareness of our unique product and value proposition. You will collaborate with the VP of Marketing, the Head of Content, and an incoming Product Marketer.

Role Overview

As a Marketing Executive / Producer, you will enhance both the quality and quantity of marketing content and delivery. Your role includes creative production, distribution of content through various channels, and acting as a liaison between content creators, marketers, and the audience to ensure effective communication. Reporting to the VP of Marketing, you will work across the full marketing team.

Key Responsibilities

Create and repurpose content with the Head of Content, managing recurring marketing materials from conception through launch.
Develop product marketing assets such as demo videos, feature explainers, launch materials, and sales tools in collaboration with the Product Marketer and VP of Marketing.
Manage day-to-day social media activities, including posting and creating original content, and actively engage with the audience.
Collaborate with customer and product teams to develop marketing initiatives that inspire and engage users both inside and outside the product.
Ensure effective distribution of marketing content through owned channels, partners, communities, and creators to maximize reach.
Support the execution and coordination of campaigns and events, including the "Intent in a Tent" event.
Leverage AI tools and workflows daily to increase productivity and maintain quality, while experimenting with new methods and sharing findings with the team.

Future Growth Potential

The role offers opportunities to grow cross-functionally into areas such as planning, coordination, specialized content creation, growth marketing, product marketing, or operations, depending on your strengths and interests.

Qualifications

Minimum of 3 years of marketing experience, preferably within B2B SaaS or ecommerce environments, with hands-on exposure across multiple marketing functions.
A portfolio demonstrating tangible marketing output like videos, campaigns, emails, events, or tools you have created and launched.
Proficiency with varied content formats including email writing, video editing (e.g., using Descript), working with designers, and landing page development.
Strong familiarity and daily use of AI tools for writing, generation, research, and automation is essential.
High pace and motivation, prioritizing timely delivery of good quality work over perfectionist delays.
Highly organized and reliable, able to manage tasks independently and follow through without constant reminders.
An enthusiastic desire to focus on execution and production before expanding into strategic roles, and willingness to learn from experienced specialists.

Preferred Attributes

Experience working in early-stage startups.
Familiarity with remote and asynchronous work environments.
Skills in video editing or Figma beyond beginner level.
Experience supporting in-person or virtual events.
Knowledge of ecommerce or marketing aimed at ecommerce teams.

Benefits

Comprehensive pension scheme including 10% employer contributions and NIC pass-back, plus access to a dedicated financial advisor.
A supportive work culture emphasizing work-life balance, including gym membership support, private healthcare for employees and their families, and unlimited paid time off.
Remote-first work setting with quarterly team gatherings and a co-working budget for meetings or workspace.
Ownership of work with collaboratively set goals and autonomy in execution.
Potential for inclusion in an employee stock option plan post-probation (not guaranteed).
A role tailored to your development—offering progression toward marketing leadership, content specialization, growth, or product marketing.
Experience collaborating within a small, experienced, and integrity-driven team where your contributions are valued.

Application Process

Applications must include a short video or note answering these questions along with your CV sent directly to the VP Marketing:

Your interest in this role and the company.
Three examples of marketing output you have created, including evidence of impact.
Describe a content piece you recently saw that deserved a wider audience and how you would have improved its distribution.

Following submission, shortlisted candidates will discuss salary expectations, participate in interviews assessing fit and skills, complete a psychological profile assessment, and deliver a practical task and presentation demonstrating their approach to marketing challenges.

Additional Information

Only applications that follow the instructions precisely will be considered. If you did not receive a response by August 4th, your application was not successful, though feedback is available on request.

Marketing Executive / Producer