Marketing Coordinator

About the Role

Helic & Co is looking for a dynamic and detail-oriented Marketing Coordinator to assist in delivering effective marketing campaigns and initiatives. This position involves supporting content development, organizing campaigns, managing social media channels, and analyzing performance data. It presents a valuable opportunity for individuals aiming to advance their marketing career.

Key Responsibilities

• Support the planning and implementation of marketing campaigns across both digital and traditional platforms
• Coordinate various marketing projects, including management of timelines and deliverables
• Create, edit, and manage marketing content such as posts for social media, emails, and website text
• Oversee scheduling and engagement monitoring for social media accounts
• Assist with the deployment of email marketing campaigns and upkeep of subscriber databases
• Track campaign performance using metrics and generate comprehensive reports
• Work closely with designers, suppliers, and internal departments to ensure smooth execution
• Conduct research on market trends and analyze competitor activities
• Ensure all marketing materials adhere to brand guidelines to maintain consistency

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a closely related discipline
• Between no experience to 3 years in marketing or a related field, including internships
• Excellent written and verbal communication capabilities
• Working knowledge of social media platforms and digital marketing applications
• Proficiency with Microsoft Office and marketing software tools such as Mailchimp and Hootsuite
• Strong skills in organization and managing multiple tasks simultaneously
• Ability to think creatively with a strong eye for detail

Preferred Competencies

• Experience using graphic design software like Adobe Creative Suite or Canva
• Understanding of SEO techniques and online advertising methods, including Google Ads and social media advertising
• Experience with analytics platforms such as Google Analytics
• Basic familiarity with content management systems (CMS)