Marketing Coordinator - Island EMI Label Group

About Universal Music Group

Universal Music Group is a global leader in music, known for its dedicated team spanning A&R, finance, legal, digital, sales, and marketing sectors. Our environment fosters career growth within a commercially innovative and pioneering business.

We prioritize inclusivity and equal opportunity, ensuring no discrimination based on gender, race, disability, sexual orientation, religion, age, marital or parental status, background, or neurodiverse conditions such as autism, ADHD, and dyslexia. Reasonable adjustments are available throughout recruitment and employment to accommodate diverse needs.

Role Overview

The Marketing Coordinator for Island EMI Label Group plays a vital role in assisting the organisation, coordination, and delivery of groundbreaking marketing campaigns across a varied artist portfolio. Collaborating with marketing managers and cross-functional teams, this position ensures campaigns transition smoothly from conception to post-release phases.

Key Duties

• Organize and assist in planning and managing artist marketing campaigns spanning multiple projects and release schedules.
• Oversee campaign timelines, milestones, and deliverables to keep projects on track and meet deadlines.
• Contribute to the end-to-end production of singles, EPs, and albums by coordinating efforts with internal teams.
• Work closely with departments including Marketing, A&R, Digital, Commercial, Audience Development, Creative, Publicity, and International teams to develop integrated marketing campaigns.
• Foster strong partnerships with artist management and outside creative agencies throughout campaign stages.
• Manage creative assets such as artwork, videos, photography, social media content, and advertising collateral, ensuring timely and accurate delivery according to briefs.
• Provide briefs to designers and creative teams, facilitate feedback collection, and ensure prompt approval and delivery of campaign materials.
• Assist with photoshoots, content creation, promotional activities, live events, and campaign launches by coordinating with photographers, stylists, makeup artists, and content producers.
• Support management of campaign budgets, purchase orders, and financial tracking to maintain accurate records.
• Prepare marketing presentations, release schedules, campaign updates, and internal communication materials.
• Maintain thorough and organized campaign documentation, asset repositories, databases, and project tracking tools.
• Track and analyze campaign performance metrics, prepare reports, and provide insights to inform future marketing strategies.
• Offer proactive and flexible daily support to the marketing team, anticipating needs and assisting beyond defined duties.
• Proofread and carefully review assets and campaign copy for accuracy and consistency.

Required Experience and Skills

• Previous involvement in a Marketing Assistant, Label Assistant, or equivalent coordination/administrative role within the music or entertainment industry.
• Familiarity with marketing campaigns in genres such as Pop, Electronic, R&B, and Rap is highly desirable.
• Experience collaborating with creative partners like stylists, photographers, makeup teams, and content creators during artist campaigns.
• Strong organizational prowess and project management skills capable of handling multiple concurrent campaigns.
• Proficient time management with the ability to prioritize conflicting deadlines efficiently.
• A proactive and self-driven approach, with readiness to take responsibility and exceed expectations within the team.
• Excellent communication skills, both written and verbal, enabling strong relationships internally and externally.
• A team-oriented mindset, demonstrating problem-solving abilities and readiness to assist colleagues as needed.
• Exceptional attention to detail and composure under pressure.
• Solid administrative competencies and confidence using marketing platforms, analytics tools, and Microsoft Office.
• Passion for music, artist growth, and current cultural trends, with dedication to executing high-quality campaigns.
• Meticulous proofreading skills to ensure material accuracy.

Additional Information

This job description outlines fundamental responsibilities but is not exhaustive. Due to the dynamic nature of the business, duties may evolve and shift over time.