- Experience
- 3+ yrs
- Salary
- USD 90,000 – USD 100,000 / year
- Openings
- 1
- Posted
- 1 week ago
- Work mode
- Hybrid
- Education
- Bachelor's degree
- Resume
- Required to apply
Where you'll work
Job description
About the Role
SBH Fashion seeks a motivated and well-organized Manager of Influencer Marketing with over three years of dedicated experience to join our dynamic in-house PR and influencer team. This position involves close collaboration with the PR Director and Vice President of PR to drive influencer campaigns, new product launch strategies, event planning, and reporting activities. Our company is a rapidly expanding TikTok-viral skincare brand, offering a significant opportunity for career advancement in influencer marketing.
Responsibilities
- Manage projects and timelines for influencer-related activities including events, mailings, and new launch campaigns.
- Coordinate the execution of influencer mailings and seeding procedures.
- Oversee product deliveries to influencers, makeup artists, and VIP clients using messenger and UPS.
- Identify and reach out to prospective influencer collaborators for brand partnerships.
- Maintain comprehensive master contact lists for influencers, editors, makeup artists, and related professionals.
- Conduct competitive analysis on influencer mailers, activations, and event initiatives.
- Supervise department interns and PR coordinator while managing maintenance and replenishment of the PR closet.
- Assist in conceptualizing and executing influencer events ensuring attendance of top-tier invitees.
- Provide support for PR events as needed.
Requirements
- A Bachelor's degree in Marketing, Public Relations, Journalism, Communications, or a related discipline.
- Primary location must be in New York City or within commuting distance.
- Availability to work onsite in the NYC office as necessary.
- At least three years of professional experience in a similar role within the beauty industry.
- Proven experience managing paid influencer campaigns is essential.
- Strong passion for the beauty sector, content creators, and staying current with industry trends.
- Highly proactive, adaptable, organized, and diligent work ethic.
- Proficient in using CreatorIQ platform and in analyzing campaign data.
Compensation
The salary range for this position is between $90,000 and $100,000 per year.