Lead Product Designer, Emerging Experiences

About the company

Target is a major retail brand focused on making everyday life more enjoyable for families by blending online and in-store experiences. The organization emphasizes innovation, inclusion, and community involvement, with a culture that values creativity, teamwork, and delivering meaningful value to guests. Its broad product and service portfolio is backed by a strong digital ecosystem designed to make shopping easier, more inspiring, and more engaging.

About the role

The Lead Product Designer on Target’s Emerging Experiences team will help shape what the brand’s digital future looks like. This role centers on imagining, designing, and prototyping new guest experiences that feel seamless, inspiring, and full of potential. You will partner with product managers, engineers, brand strategists, and store teams to turn ambitious ideas into interactive prototypes and persuasive narratives. The work calls for a human-centered mindset, a balance of creativity and practicality, and a commitment to delivering solutions that improve the customer journey. The role also includes mentoring junior designers, maintaining excellent craft standards, and helping build a team culture rooted in curiosity, collaboration, and inclusion. Work may be remote or hybrid depending on business needs.

Responsibilities

• Join cross-functional design sprints to explore new guest experiences and emerging technologies.
• Shape future-state journeys, conceptual frameworks, and prototypes that bring new ideas to life.
• Coordinate with multiple design and product groups to keep direction aligned and vision shared.
• Produce detailed design outputs such as wireframes, user flows, interface designs, and prototypes.
• Support and coach junior designers while encouraging strong learning habits and high craft quality.
• Preserve high design standards across accessibility, user research, and visual storytelling.
• Help strengthen a workplace culture centered on curiosity, collaboration, and human-centered methods.
• Apply data, insights, and user feedback to guide design choices and improve experiences.
• Assist in bringing emerging technologies into the guest experience ecosystem.

Requirements

• At least 7 years of experience as a product designer, supported by a strong portfolio of relevant work.
• Hands-on proficiency with design and prototyping tools such as Figma, Principle, Framer, Cursor, and Lovable.
• Background in design sprints, early concept development, or innovation-lab style work.
• Strong strategic thinking, systems-level problem solving, and collaborative ability.
• Excellent communication and storytelling skills to clearly explain design ideas and rationale.
• Comfort working in ambiguous situations and contributing to complex challenges.
• Genuine interest in inclusive design and creating useful, delightful experiences at scale.
• Experience mentoring junior designers and guiding design workflows.
• Knowledge of accessibility standards, user research, information architecture, interaction design, and visual design.

Benefits

• Medical, vision, dental, and life insurance coverage.
• 401(k) retirement plan with company matching.
• Employee discounts and wellness initiatives.
• Paid sick leave, national holidays, and vacation time.
• Flexible remote or hybrid working options based on role needs.
• Opportunities for professional learning and career advancement.
• A supportive environment focused on diversity, inclusion, and innovation.
• Additional benefits are available through the company’s careers benefits page.

Equal opportunity

Target is an equal opportunity employer and is committed to maintaining an inclusive workplace. Hiring decisions are made without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or other protected characteristics. The company welcomes qualified candidates from all backgrounds.