(Junior) Marketing Specialist Events & Digital (m/f/d)

About the company

Bridgestone West brings together Bridgestone Americas and Bridgestone Europe, Middle East and Africa to support business needs across the Americas, Europe, the Middle East and Africa. Both operate as subsidiaries of Bridgestone Corporation, which is based in Japan. The group develops, produces, and sells a broad portfolio of Bridgestone, Firestone, and partner-brand products and solutions for a wide range of customers and industries.

Role overview

Bridgestone is seeking a (Junior) Marketing Specialist Events & Digital (m/f/d) to join the team as soon as possible in Frankfurt am Main, Germany. This is an open-ended, full-time position.

Key responsibilities

• Plan, deliver, and review trade fairs, events, and other functions while staying aligned with brand standards and corporate identity; also support the EMEA headquarters with international event and exhibition activities.
• Coordinate closely with internal teams, external vendors, and service partners to ensure events run smoothly from preparation through completion.
• Own the full invitation and attendee management flow, together with the coordination of all event-related services.
• Develop event and trade fair concepts and formats, including the creation and sourcing of marketing and promotional assets.
• Assist with brand activation for Bridgestone and Firestone, including KPI monitoring, analysis, and reporting to help assess return on investment.
• Maintain compliance with corporate identity requirements across all communication channels and prepare presentations and decision papers for leadership and the EMEA headquarters.
• Handle agency and supplier management, including quotation handling, translation coordination, and support for digital communications and administrative tasks.

Requirements

• A completed degree in Marketing, Communications, Event Management, or another closely related field.
• Practical experience in marketing across digital and offline channels, plus event work in a corporate or agency setting; experience in the tire or automotive sector is an advantage.
• Confident use of standard MS Office tools, with first exposure to CMS, CRM, or marketing platforms preferred.
• Willingness to travel and mobility for the role, including a valid Class B driver’s license.
• Strong written and spoken German and English skills.
• Creative thinking and a strong ability to communicate in a way that fits the target audience.
• Interest in digital developments, curiosity, initiative, teamwork, and a practical, hands-on attitude.

What the employer offers

• A supportive onboarding experience designed to help new joiners settle in smoothly.
• Opportunities for development through training and regular mentoring.
• Participation in corporate social responsibility activities.
• A global, dynamic, and demanding working environment.
• Flexibility, work-life effectiveness, and support for long-term well-being.
• An inclusive and diverse team culture.

Equal opportunity statement

Bridgestone is committed to a fair and inclusive workplace where every applicant and employee is treated equally. Employment decisions are made without regard to gender, marital status, race, ethnicity, color, nationality, national origin, disability, sexual orientation, religion, or age.

Additional information

JobReq ID: 55334

Work arrangement: Hybrid

Contract type: Open-ended/permanent

Employment: Full time

Location: Frankfurt am Main, DE