Head of Sales

Job Overview

We are seeking a dynamic Head of Sales to lead and grow our international advertising business. This role involves crafting global strategies for TikTok Ads, enhancing operational effectiveness, acquiring key clients, and leading multi-regional teams. The focus is on driving profitable growth and expanding into new markets, particularly in Southeast Asia.

Key Responsibilities

• Design and implement worldwide business strategies for TikTok advertising to promote sustained revenue and profitability growth.
• Monitor and improve business outcomes across different regions, optimizing resource usage.
• Create scalable growth frameworks to facilitate expansion in multiple international markets.
• Use industry knowledge and networks to secure major clients and convert leads into business, focusing on TikTok, Meta, and Google advertising sectors.
• Manage key account systems globally to maximize long-term customer value.
• Lead core business areas including Sales, Media Buying, Content, and Client Success with a focus on ROI and measurable impact.
• Develop comprehensive growth cycles covering client acquisition, service delivery, retention, and repeat sales.
• Build and oversee cross-border teams spanning Business Development, Media, and Client Success functions, comprising both local and China-based staff.
• Deploy effective management models to ensure high performance and attainment of business goals.
• Identify emerging high-potential international markets—especially in Southeast Asia—and guide market entry strategies from inception.
• Analyze market trends and competitors continuously to refine business direction.
• Establish and nurture strategic alliances with major platforms including TikTok, Meta, and Google, leveraging these relationships to enhance company ecosystem and client partnerships.

Required Qualifications

• Demonstrated strong commercial focus with clear records of driving revenue growth and profitability.
• Successful track record in securing and growing mid to large-scale client accounts independently.
• Minimum of five years in digital marketing, advertising, or related fields with deep understanding of TikTok, Meta, and Google advertising platforms and commercial operations.
• Practical experience in Southeast Asian markets, ideally managing multiple countries or cross-regional business operations.
• Preferred background includes hybrid roles across platforms, agencies, or brand organizations with strong preference for candidates from global or cross-border advertising agencies.
• Proven ability to lead international teams and deliver measurable business results beyond simple people management.
• Fluency in Mandarin and English is essential along with excellent global communication and cultural collaboration skills.
• Strong strategic, execution, and scaling capabilities in fast-paced, high growth environments.

Core Competencies

• Global business leadership with expertise in multi-market operations.
• End-to-end commercialization and closure of business deals.
• Strong ownership of revenue and profitability targets.
• Leadership in building and managing high-performance teams.
• Ability to excel in dynamic, performance-oriented contexts.