- Experience
- 5+ yrs
- Salary
- USD 120,000 – USD 180,000 / year
- Openings
- 1
- Posted
- 1 week ago
- Work mode
- Work from home
- Resume
- Required to apply
Job description
Overview
ThePlaceToBe is collaborating with a dynamic premium consumer brand to appoint a Head of Community & Partnerships in the United States. This role offers the chance to establish and lead a new growth function within a rapidly expanding direct-to-consumer company known for its dedicated customer base.
Role Details
This leadership position is both strategic and hands-on, focusing on creating and expanding a community and partnership division from scratch. The individual will develop and oversee ambassador, affiliate, and creator initiatives aimed at enhancing customer acquisition, retention, and loyalty. This role demands close collaboration with senior executives to influence one of the company’s key future growth areas.
Key Responsibilities
- Design and implement a comprehensive community, ambassador, and partnerships approach starting from the ground up.
- Recruit, lead, and nurture a network of creators, brand ambassadors, and advocates.
- Create and oversee referral, loyalty, and partnership programs designed to boost new customer engagement and maintain loyalty.
- Collaborate with Ecommerce, Brand, and Marketing departments to execute campaigns that meet commercial objectives.
- Track and analyze performance to optimize growth, contributing to the function's scalability.
Candidate Profile
The ideal candidate enjoys building initiatives from inception and balances strategic thinking with active involvement in daily operations. Backgrounds in Community, Partnerships, Influencer and Affiliate Marketing, CRM, Loyalty, or Customer Growth roles are suitable, provided there is experience designing programs to amplify customer connection and deliver tangible business results.
Requirements
- More than 5 years of relevant experience in community management, partnerships, affiliate or creator marketing, or growth marketing.
- Proven track record in establishing or growing ambassador, creator, or referral marketing programs.
- Strong commercial insight into ecommerce, particularly in acquiring and retaining customers.
- Previous roles within premium direct-to-consumer industries, especially in beauty, wellness, or lifestyle sectors, are preferred.
- Leadership skills with a focus on managing creators and partners while driving growth initiatives.
Compensation
Annual salary range from $120,000 to $180,000 depending on experience, complemented by a performance-based bonus.