Gaming Influencer Marketing Specialist US

About BUMP

BUMP INTL serves as the international division of a premier gaming influencer agency founded by leading French creators. Operating from its headquarters in Paris, BUMP designs and executes influencer campaigns globally for top gaming publishers including Tencent, NetEase, Activision-Blizzard, New Tales, and Sloclap. Their approach emphasizes transparency and authenticity, ensuring campaigns remain true to the creator's genuine voice.

Role Overview

We are seeking a Gaming Influencer Marketing Specialist dedicated to overseeing and crafting creator campaigns and strategies for gaming brands across the United States and other English-speaking regions such as Canada and the UK. This role requires collaboration with the central Paris office and coordination with the current US/English team. The position will report directly to the Managing Director based in Paris and must be located in the US or Canada.

Key Responsibilities

• Design and execute influencer campaigns tailored for the US and other English-speaking markets.
• Identify and establish strong relationships with prominent gaming influencers and partner agencies across North America and the UK.
• Provide strategic guidance to brands, highlighting creative and strategic influencer marketing prospects.
• Manage responses to Requests for Proposals (RFPs) and incoming briefs specific to the US/English market.
• Oversee all project phases including casting, execution, and reporting.
• Define, track, and report on crucial KPIs and campaign metrics.
• Collaborate closely with the Paris headquarters and maintain daily communication with the US/English team.

Candidate Requirements

• Proven and substantial experience in influencer or creator marketing targeting the US market; familiarity with wider English-speaking areas is an advantage.
• Comprehensive understanding of the video gaming sector and its influencer community.
• Excellent communication skills, including strong written and verbal presentation abilities.
• Ability to work effectively within teams and maintain productive relationships with content creators and agencies.
• Highly organized with outstanding prioritization and time management capabilities.
• Comfortable juggling multiple campaigns simultaneously and quick to adapt to rapidly evolving briefs and client demands.
• Innovative thinker with creativity beyond conventional boundaries.
• Capability to coordinate activities across various US time zones while engaging closely with a Paris-based central team.
• Fluency in English at a native or near-native level; additional proficiency in French or Chinese is desirable.