Freelance Brand Designer for Tendem Project

About Mindrift and the Tendem Project

Mindrift connects industry specialists with cutting-edge AI technology initiatives, aiming to enhance AI development using expert input worldwide. The Tendem project focuses on building innovative brand identities for tangible brands and products.

Role Overview

This freelance, part-time position involves developing, maintaining, and elevating brand assets and visual identity elements. The designer will architect strong brand systems, ensuring consistency and modern aesthetics across diverse platforms and materials.

Primary Responsibilities

• Create foundational branding components such as logos, full visual identities, and detailed color schemes.
• Organize, produce, and provide variations of primary brand elements for flexibility in application.
• Maintain strict brand consistency across all materials, including pitch decks and social media collateral.
• Develop scalable visual systems aligned with contemporary design standards.
• Validate visual quality across digital and print to ensure seamless brand representation.

Qualifications and Experience

• Minimum two years of pertinent experience in brand, graphic design, art direction, or visual communication fields preferred.
• Possession of a Bachelor's or Master's degree in Graphic Design, Visual Arts, Communication Design, or related disciplines is an advantage.
• A robust portfolio emphasizing brand identity, logo design, and brand guideline development is mandatory.
• Deep understanding of how branding translates across digital and physical mediums with attention to detail and strategic approach.

Technical Expertise

• Proven ability to build brand identity from scratch including logos, color palettes, and typography systems.
• Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma for brand asset creation and management.
• Experience adapting branding accurately for various formats including social media, corporate decks, and printed materials.
• Skilled in constructing brand systems featuring style guides, asset libraries, and consistent brand rules for team utilization.

Additional Requirements

• A highly strategic and detail-oriented mindset focused on preserving long-term brand value.
• Strong dedication to visual consistency and serving as a gatekeeper for brand aesthetic integrity.
• Ability to work autonomously, independently troubleshoot, and produce quality design assets.
• Applicants must include a portfolio showcasing logos, identity systems, and guidelines with their CV.
• English skill level must be upper-intermediate (B2) or higher.

Workload and Compensation

Active project periods generally require about 10-20 hours per week; this workload is variable and not guaranteed. Remuneration can reach up to $50 per hour based on contribution pace and level. Compensation structures vary among projects depending on scope and complexity.