Field Sales Executive

About the Role

The Sales Associate will focus on promoting and selling premium hair care products within the professional salon channel, specifically targeting Silver and Gold segments. The key objective is to meet sales targets by strategically planning and executing trade activities and providing technical product knowledge to salons.

Key Responsibilities

• Conduct daily visits to 10 to 12 salons to promote products and strengthen relationships.
• Achieve established sales goals consistently.
• Maintain and nurture existing client connections within the salon network.
• Identify and convert competitor salons into clients of the company's hair care brand.
• Coordinate with distributors to manage relevant claims and ensure smooth operations.
• Submit accurate and timely secondary sales reports.
• Develop and implement trade marketing strategies across the assigned territory.
• Organize and execute salon displays and planned beat schedules.
• Address customer concerns and resolve objections effectively.
• Balance efforts between 60% existing client sales and 40% new client acquisition.

Required Skills

• Basic proficiency in data analysis.
• Strong verbal and written communication abilities.
• Effective planning and task execution skills.
• Good negotiation capabilities.
• Customer-focused approach.

Experience & Education

• At least 2 to 5 years of sales experience; 5 to 7 years required for a senior seller position.
• Relevant backgrounds include salons, luxury goods, FMCG, pharmaceuticals, insurance, or related B2B sectors.
• Bachelor's degree from a recognized university mandatory; MBA preferred.