Director of Operations, US Territory

Role summary

Brodie Sports Group is hiring a Director of Operations for its U.S. territory, based in Toronto, Ontario. This is a full-time leadership role reporting to the Chief Operating Officer. The position is focused on directing and expanding league operations across the United States while protecting the athlete experience that defines the brand.

The company is building a fast-growing sports and community brand that runs adult recreational basketball at scale. With operations already active in three U.S. cities and an ambition to reach 50 locations, this role will be central to improving current market performance and creating the operational backbone for future growth.

What you will lead

You will oversee game-night delivery, scheduling, league administration, venue operations, and athlete-facing service standards across U.S. markets. In addition to running day-to-day operations, you will manage and grow a team of District Managers and League Managers, create repeatable operating systems, and ensure each location delivers a consistent, high-quality experience.

The role also includes ownership of U.S. financial performance, including budgeting, forecasting, cost discipline, and revenue improvement. You will work closely with senior leadership and cross-functional teams to align operations with broader growth and brand goals.

Key responsibilities

• Take full ownership of league operations across the U.S., including scheduling, game-night execution, venue coordination, athlete experience, and league administration.
• Manage, coach, and evaluate District Managers and League Managers across multiple markets.
• Build and maintain standards, playbooks, and operating processes that keep the athlete experience consistent.
• Control the financial performance of U.S. operations through budgeting, forecasting, cost management, and revenue optimization.
• Design and run the referee and coach development program, covering hiring, onboarding, training, and performance expectations.
• Create talent pipelines that reduce dependence on outside recruitment as the business expands.
• Lead programs that improve the athlete journey, including drop-in sessions, trial experiences, membership conversion efforts, and community engagement.
• Partner with Brand, Marketing, and Community teams to deliver smooth and effective athlete-facing programs.
• Track operating metrics, identify performance gaps, and implement improvements that can scale.
• Prepare existing markets for continued growth by improving readiness, staffing structures, and core processes.
• Support new market launches with workforce planning, setup, training, and execution support.
• Turn strategic priorities into practical plans with timelines, ownership, and measurable results.
• Provide clear updates to leadership on performance, risks, opportunities, and operational challenges.

Requirements

• Successful background leading multi-location operations in a fast-moving, high-growth environment.
• Experience managing senior-level employees and building strong operational teams.
• Hands-on experience with budgets, forecasting, and data-led decision-making.
• Proven ability to build systems, workflows, and operational infrastructure that support scale.
• Comfort using AI tools to improve productivity, reporting, judgment, and overall effectiveness.
• Strong planning, organization, project management, and execution abilities.
• Analytical approach with the ability to interpret data and use it to guide business decisions.
• Ability to thrive in an entrepreneurial setting where priorities can shift quickly and ownership is high.
• Excellent communication and stakeholder management skills.
• Background in retail, hospitality, fitness, franchises, events, or another multi-unit operating environment.
• Willingness to work on-site at Toronto HQ five days per week.

Preferred experience

• Prior involvement in rapid expansion across multiple geographic markets.
• Strong interest in sports, community-building, and athlete experience.
• Experience creating training programs, certification systems, or operational playbooks.
• Solid financial judgment and experience assessing business performance and expansion opportunities.

Compensation and benefits

The expected annual pay range for this position is CAD 125,000 to CAD 175,000. Final compensation will depend on skills, experience, qualifications, internal equity, and business needs, and the range may change in the future.

Selected team members may also receive a comprehensive health and wellness plan, access to an annual Toronto Raptors court takeover, professional development support, and meaningful growth and mentorship opportunities. Full benefit details will be shared during the interview process.

Additional information

This is a newly created position within Brodie League. Artificial intelligence may be used during recruitment and selection, including for screening, assessment, or evaluation of applicants.

Candidates should submit a resume through the designated application process.

Brodie states a commitment to building inclusive teams that reflect the communities it serves and that value different backgrounds, ideas, and perspectives.