Director of Brand Marketing

About the Role

Our client, a dynamic and well-financed consumer brand based in Los Angeles, is seeking an experienced Director of Brand Marketing. This role offers a unique chance to collaborate closely with the CEO and play a crucial role in steering the brand's next growth phase. The brand prioritizes creativity, storytelling, and community in all their endeavors.

Key Responsibilities

• Define and lead the overall brand strategy, including its voice and market positioning.
• Manage social media efforts, content creation, influencer partnerships, and community marketing campaigns.
• Create and execute integrated marketing campaigns designed to enhance brand recognition and customer engagement.
• Work hand-in-hand with creative teams to guarantee outstanding branding across all communication channels.
• Cultivate and maintain relationships with influencers, creators, and strategic collaborators.
• Support brand scaling initiatives while preserving a consistent and positive customer experience.
• Collaborate with executive leadership to drive initiatives aimed at brand growth.

Qualifications

• Between 6 and 10+ years of experience specializing in brand marketing.
• Professional background working with consumer, lifestyle, direct-to-consumer (DTC), or consumer-packaged goods (CPG) brands.
• Proven expertise in social media marketing, influencer engagement, and community-building strategies.
• Strong creative sensibility coupled with the ability to craft compelling brand narratives.
• Adaptability to thrive in a fast-paced and entrepreneurial work setting.
• A strategic mindset complemented by a hands-on approach to projects.

What Makes This Opportunity Attractive

• Direct partnership with the CEO and senior leadership team.
• Opportunity to join a well-funded consumer brand with rapid growth.
• Chance to influence the brand significantly with a role that offers high ownership and visibility.
• Work environment that fosters collaboration, creativity, and entrepreneurship.
• Competitive salary package, equity options, and comprehensive benefits.