Digital Marketing Specialist

About the Role

Videsh Consultz is seeking a skilled and results-driven Digital Marketing Specialist to become an integral member of our expanding team based in Hyderabad, Andhra Pradesh, India.

Key Responsibilities

• Plan, manage, and implement digital marketing campaigns across multiple platforms including Instagram, Facebook, YouTube, and Google.
• Develop creative and compelling content for social media posts, reels, and promotional activities.
• Design and run advertising campaigns on Meta (Facebook and Instagram) Ads and Google Ads platforms.
• Generate and nurture leads through diverse digital marketing channels.
• Track campaign metrics such as performance, reach, engagement, and lead conversion rates to optimize strategies.
• Collaborate closely with the creative and content teams to produce marketing materials that align with campaign goals.
• Keep abreast of evolving trends and innovative strategies in digital marketing.
• Assist in boosting SEO efforts, increasing social media presence, and enhancing the company's online brand visibility.