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Digital Marketing Director
Abu Dhabi, United Arab Emirates (Hybrid) · Part Time
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- Experience
- Any
- Salary
- —
- Openings
- 1
- Posted
- 1 week ago
- Work mode
- Hybrid
- Education
- Bachelor’s degree in Marketing, Business, Digital Media, or a related field
- Resume
- Required to apply
Where you'll work
Job description
Role Overview
The Digital Marketing Director at Global Trust IT is a part-time, hybrid role based in Abu Dhabi. This position involves developing and implementing comprehensive digital marketing strategies aimed at boosting brand visibility, enhancing customer engagement, and increasing revenue through various online platforms. The role requires leadership in campaign planning, improving e-commerce functionality, managing lead generation projects, and applying web analytics for informed decision-making.
Key Responsibilities
- Lead the planning and execution of digital marketing campaigns.
- Enhance e-commerce performance by optimizing customer experience and conversion processes.
- Manage digital lead generation efforts, including funnel development and prospect nurturing.
- Utilize web analytics tools to monitor campaign results and extract data-driven insights.
- Collaborate effectively with cross-functional teams, external agencies, and vendors to ensure cohesive brand messaging.
- Set and monitor key performance indicators (KPIs) for digital marketing initiatives.
- Report regularly on campaign effectiveness and identify areas for continuous improvement.
Qualifications
- Expertise in digital strategy and marketing to develop and optimize connected online campaigns.
- Experience with e-commerce platforms focused on enhancing sales and improving user journeys.
- Proven skills in lead generation with digital funnel management skills.
- Hands-on knowledge of web analytics to evaluate performance and direct marketing decisions.
- Strong leadership abilities in stakeholder management and coordination of diverse teams and external partners.
- Excellent verbal and presentation communication skills for clear explanation of complex digital ideas.
- Adaptability to hybrid working environments with emphasis on self-motivation, time management, and teamwork.
- A Bachelor's degree in Marketing, Business, Digital Media or related disciplines; further digital marketing or analytics certifications are advantageous.