Digital Marketing Associate with Psychology Background

About CloserMed

CloserMed is a specialized recruitment agency focused on the healthcare sector. It is a part of Closer World, an organization dedicated to fostering connection through the promotion of soft skills and mental health awareness. Our team operates remotely across international borders within a collaborative, entrepreneurial environment offering meaningful purpose and career growth across the group.

Role Overview

We are seeking a Digital Marketing Associate possessing a background in Psychology to become part of our expanding remote workforce. This position includes a paid training and evaluation period lasting 2 to 3 months at half the usual monthly salary. Candidates who successfully complete this phase will transition to a longer-term role. Previous marketing experience is not required as comprehensive training will be provided. The ideal candidate should be proactive, comfortable with data analysis, and motivated to leverage digital channels to achieve tangible outcomes.

Responsibilities

• Plan, implement, and optimize campaigns on Meta Ads platforms, including Facebook and Instagram.
• Create engaging advertising materials, such as static images, carousels, reels, video content, and motion graphics.
• Manage and refine SEO and keyword strategies to enhance website visibility.
• Develop or coordinate content across emails, blogs, landing pages, and social media channels.
• Track and analyze key performance metrics like click-through rate, cost per click, return on ad spend, and conversions.
• Administer email marketing tools and automate processes using platforms like Zapier.
• Generate detailed performance reports and deliver actionable recommendations.

Candidate Profile

• Possess a background in Psychology.
• Exhibit a hands-on approach combined with strong data analytical skills.
• Driven to use digital marketing channels for impactful results without prior marketing experience.
• Self-motivated, capable of working remotely, managing deadlines, and operating with autonomy.