Creative Manager, Social Media

About the Role

Tractenberg & Co., a distinguished boutique communications and social media agency specializing in the beauty and wellness sectors, is seeking a seasoned graphic designer and photographer with a passion for creativity. This role involves conceptualizing and producing compelling visuals while overseeing external collaborators to deliver social media and digital content primarily across Instagram, Facebook, TikTok, and potentially Pinterest for multiple renowned beauty and wellness clients.

Key Responsibilities

• Collaborate closely with account managers to develop monthly social content schedules, including creating detailed shot lists and conducting photo/video shoots for assigned client projects, occasionally involving travel.
• Perform editing, retouching, and designing of final visual content—photos, videos, and graphics—to be used for clients’ social media platforms and internal purposes, ensuring adherence to brand guidelines.
• Keep up-to-date with the latest platform specifications, dimensions, file formats, and engagement trends across key social networks such as Instagram, TikTok, and YouTube, applying these insights to optimize content planning and execution.
• Engage directly with clients to obtain assets and relevant details for email campaigns, social media activities, and other special assignments; additionally, assist with PR creative materials such as mailers and event visuals.
• Identify, contract, brief, and oversee contributions from external creatives—photographers, editors, retouchers, illustrators—when budgets permit, coordinating with account directors to manage creative expenditures.
• Manage the systematic organization and archival of all creative assets for clients using Dropbox, maintaining consistent file-naming conventions, folder hierarchies, and tracking licensing or usage rights from third-party resources.

Candidate Requirements

• Three to five years of professional experience in graphic design or social media content production.
• Proficiency in Adobe Creative Suite, particularly Premiere Pro, Photoshop, Illustrator, and After Effects.
• A highly creative mindset with a strong aesthetic sense that encourages pushing creative boundaries and introducing innovative ideas.
• Solid comprehension of social media platforms’ visual trends and content creation methodologies, with prior hands-on experience in social content preferred.
• Exceptional attention to detail, strong prioritization skills, and the ability to meet established deadlines effectively.
• Capacity to thrive in a dynamic, fast-paced environment requiring multitasking across multiple projects.
• Preferably possessing an established network of freelance creatives available for collaboration on diverse projects.
• Comfortable engaging directly with clients across various brands; prior client-facing experience is advantageous but not mandatory.

What We Offer

• Joining a creative, innovation-driven team that values fresh ideas and contributions.
• A stimulating workplace fostering professional growth within a dynamic atmosphere.
• A competitive salary coupled with comprehensive benefits.