Creative (f/m/d) - Brand Design

About Interbrand

Interbrand helps build some of the world’s most recognisable brands. The company works with clients in a fast-changing, increasingly complex environment and has strengthened its focus on shared global standards alongside more room for initiative, experimentation and entrepreneurial thinking.

As a global team of diverse thinkers, makers and collaborators, Interbrand is known for its long-standing role in branding and for developing many brand-building methods that are now widely used. Over the past four decades, the company has created award-winning work and helped shape how brands are built today.

Through its work with leading brands, Interbrand aims to help clients make decisive brand moves that build desire, usefulness, competitive advantage and strong business results. Its Best Global Brands rankings and related research provide proprietary insight for clients and the wider industry, and its published books and Academy further support its position as a learning and reference point in branding.

The company’s culture is guided by four shared behaviours: Lead with love, Be Brave, Listen First and Make it happen.

Role overview

This is a full-time role based in Cologne, Germany, with a hybrid setup of three office days per week. You will be part of the Creative department and work on brand design projects from early brief through to final delivery.

The role is suited to someone who is building strong design craft, already able to make independent creative decisions, and ready to develop judgement across identity systems, digital ecosystems, and physical experiences. You will be expected to explore several directions from a brief, refine the strongest concepts, and deliver work at presentation-ready quality.

You will also be encouraged to use emerging tools, including AI-enabled workflows where appropriate, while keeping human judgement and craft at the centre of the work.

What you will do

• Take ownership of clearly defined creative workstreams and develop several design directions before refining the strongest option for final output.
• Create identity assets such as logos/marks, typography, colour systems, motion elements and UI components, then roll them out consistently across priority brand touchpoints.
• Apply the Three Lenses framework to make thoughtful, strategy-led design choices.
• Use new design tools in a purposeful way to speed up iteration without losing intention or quality.
• Work closely with teams across disciplines to turn strategic ideas into visual concepts.
• Maintain a high standard of design execution across systems and components that need to work consistently across multiple touchpoints.
• Support and guide junior colleagues on projects while maintaining strong quality standards.

What we are looking for

The position requires business-level fluency in both German and English, as the role sits in Germany within an international environment.

You should have a portfolio that shows an understanding of identity systems and how design translates across different touchpoints. Previous junior-level experience in brand design is expected, along with a solid grasp of design fundamentals. Experience with, or a strong interest in, emerging tools and AI-assisted creative workflows is considered an advantage.

You need to be confident in your design decisions and able to clearly explain the reasoning behind them. Interbrand is looking for someone who understands identity as an integrated system rather than separate outputs for print, web and experience.

Strong collaboration is important: you should be comfortable working as a peer with researchers, analysts and strategists, contributing ideas and challenging thinking constructively when needed.

A strong learning mindset is also essential. You should actively seek feedback, use it to improve your work, and be proactive about learning new tools and applying them in everyday practice.

Clear communication matters too. You should be able to present and discuss your work confidently, give structured updates, and raise issues early.

Finally, you need to take ownership of your workstreams end to end, manage your workload independently, meet deadlines, and maintain a high level of detail and craft.

Why Interbrand

For more than 50 years, Interbrand has helped shape iconic brands. Its Thinking & Making approach combines Human Truth, Brand Economics and Experience to support clients in making growth-driving brand decisions and defining what comes next.

The company offers a global community of curious, confident thinkers and makers, with clear career paths, on-demand learning, candid feedback, cross-border collaboration and a culture that values difference and wellbeing.

Interbrand also emphasises that it does not do ordinary and does not expect ordinary work in return.

Additional information

If you encounter accessibility issues on the job site and need the information in another format, or would prefer to apply by email, you can contact careers@interbrand.com.