Business Development Executive (B2B SaaS Sales)

About the Company and Role

TMD Software Pvt Ltd’s brand Estorra offers a sophisticated cloud-based eCommerce platform designed to help businesses swiftly establish and manage online stores. The platform supports retailers, wholesalers, manufacturers, and distributors by providing advanced automation tools, AI features, inventory control, and multi-channel sales capabilities.

Job Location and Work Model

• Primary workplaces are Ludhiana and Chandigarh offices (Chandigarh office located at SCO 54-55-56, Sector 17 A, 3rd & 4th floor).
• Initially, remote working may be accommodated until the Chandigarh office begins operations.

Key Responsibilities

• Identify and obtain new business opportunities using LinkedIn, email outreach, phone calls, WhatsApp, and online research methods.
• Engage with store owners, wholesalers, retailers, manufacturers, and businesses already operating in eCommerce.
• Arrange and conduct product demonstrations for prospective customers explaining Estorra’s features and pricing structures.
• Maintain persistent follow-ups to convert prospects into confirmed sales.
• Record and manage customer information accurately within the CRM system.
• Foster enduring relationships with clients to encourage repeat business.
• Meet and exceed monthly sales objectives consistently.
• Collaborate with the marketing team to enhance lead generation initiatives.
• Gather client feedback and contribute ideas for product enhancements.

Typical Daily Activities

• Reach out to 50–100 potential clients daily.
• Manage follow-ups on earlier leads to progress sales conversations.
• Conduct between two and five product demos each day.
• Send quotations promptly and update CRM with the latest interaction data.
• Submit daily reports outlining sales activities and outcomes.
• Successfully close monthly subscription agreements.

Required Competencies

• Exceptional communication skills in English, both written and spoken.
• Confidence in handling phone and video calls professionally.
• Ability to write clear, persuasive sales emails.
• Strong negotiation capabilities.
• Possessing a proactive sales-oriented mindset and high self-motivation.
• Basic computer literacy.

Preferred Qualifications

• Experience in SaaS sales.
• Familiarity with eCommerce platforms.
• Knowledge of Shopify, OpenCart, or WooCommerce.
• Experience with CRM software.
• Proficiency with LinkedIn Sales Navigator.

Target Market

• Retail outlets, wholesale companies, manufacturers.
• Grocery, fashion, electronics, and furniture stores.
• B2B enterprises and users of Shopify, OpenCart, WooCommerce, Magento.
• Businesses currently operating on outdated eCommerce platforms.

Lead Generation Channels

• Leads should be generated from LinkedIn, Google Search, Facebook Business Pages, Instagram Business Accounts.
• Additional research through portals such as IndiaMART, TradeIndia, Justdial, Google Maps, Apollo.io, and company websites.
• Leads from existing customer referrals and outreach via email campaigns and WhatsApp.