Area Sales Head - SME - Tier 1 - CC - Delhi

Role Overview

Aditya Birla Capital is hiring an Area Sales Head for the SME tier 1 credit card business in Delhi. The role focuses on expanding sales, strengthening the customer base, improving channel productivity, and supporting risk and operational excellence across the location.

Key Responsibilities

• Identify growth prospects across the territory and create direct, channel, and new-client acquisition plans to help achieve cluster targets.
• Increase mortgage lending volumes in the region by maintaining client databases and activating them through Area Sales Heads and Relationship Managers.
• Strengthen relationships with important customers, improve turnaround time, and drive cross-sell efforts to broaden the cluster’s customer base.
• Track lead generation and sales productivity indicators for ASHs and RMs to foster a strong performance-driven sales environment.
• Review local market trends and competitive offerings regularly, and share insights on emerging mortgage opportunities with head office.
• Work with retail DSA channel partners and build a structured touchpoint management approach to improve customer reach.
• Organize partner engagement initiatives and sales training programs to improve channel capability.
• Monitor SLAs, sales efficiency, and channel return on investment.
• Use schemes effectively and prioritize higher-value products and structures for sales focus.
• Improve customer satisfaction across the location through relationship managers and channel partners.
• Track servicing metrics, create relationship marketing programs, and motivate ASHs, RMs, and partners to maintain strong client service standards.
• Support better processes and adopt best practices to raise operational efficiency.
• Interact with key customers regularly to deepen relationships and support business growth.
• Track customer concerns and complaints and ensure appropriate corrective action.
• Assist with risk reviews by supervising loan proposal preparation and documentation to ensure controlled location operations.
• Coordinate with customers and the risk team to provide information needed to assess proposal creditworthiness.
• Prepare regular MIS reports covering profits, NPAs, and new clients, and submit them periodically to RSHs.
• Coach and develop ASHs and RMs so they can improve acquisition, retention, customer support, and overall performance.
• Nominate team members for product, behavioral, and negotiation training, while also supporting self-development efforts.

Additional Information

No separate eligibility, perk, salary, or vacancy details were provided in the source. The opening is a full-time onsite role based in Delhi.