Website and Content Executive - Shopify

About NiX by Nicola Harding

NiX by Nicola Harding is a new product venture spearheaded by Nicola and Andy Harding, centered around delivering aesthetically pleasing, durable, and accessible products designed to last generations. The company is recognized for its creation of inviting, soulful spaces enhanced by a vibrant and eclectic design philosophy. Their operations include a UK-based ecommerce platform and a physical showroom in Queens Park, London.

Role Overview

This position involves managing the daily operations of the ecommerce site on Shopify, ensuring the website remains consistent with brand values and user-friendly. The executive will be responsible for overseeing content quality, collaborating with marketing leadership, developers, and other internal teams to optimize the customer shopping experience.

Primary Responsibilities

• Maintain and update website content, aligning all material with brand strategy and seasonal themes.
• Coordinate with the development team to implement and verify site changes and fixes.
• Add and optimize new product listings with accurate details, categorization, and imagery.
• Manage the product catalogue continuously, ensuring pricing, availability, and listings remain current, and implement cross-selling and upselling strategies.
• Work alongside the operations team to manage timely product launches.
• Regularly review the site for technical errors such as broken links and formatting issues.
• Edit and verify product and website copy for clarity, accuracy, and consistent brand voice.
• Apply on-page SEO directives provided by specialists, including keyword optimization and meta-tagging, to enhance search visibility.
• Analyze content and campaign metrics to guide strategic growth and customer retention efforts.
• Support multi-channel digital marketing activities and collaborate with team members to identify and act on expansion opportunities.

Required Skills and Attributes

• Demonstrable expertise in managing ecommerce operations on Shopify, including content management, product listing, and page edits.
• Ability to communicate technical needs clearly to a developer for efficient resolution of website issues.
• Basic proficiency in HTML to independently handle minor web content updates.
• Strong writing and editing skills to maintain high-quality, brand-aligned copy.
• Understanding and application of on-page SEO techniques and familiarity with Google Analytics 4.
• Highly organized and capable of managing multiple projects with close attention to detail.
• Experience or familiarity with the luxury, interior design, or creative product sectors is advantageous for visual and brand alignment.
• Competent use of AI tools including Claude for content and workflow enhancement.

Application Instructions

Applicants are required to submit a brief description (up to 150 words) detailing their previous experience managing an online store and highlighting what made it successful. Applications lacking this information may not be considered.

Work Environment

The role operates out of an open-plan studio, emphasizing team collaboration and professional growth, supported by dedicated procurement and finance departments.