SEO Specialist

About the Role

HN Cyberspace Media Pvt. Ltd. is seeking a skilled SEO Specialist based in Delhi-NCR to craft and manage robust SEO strategies aimed at boosting organic traffic, improving search engine rankings, and increasing conversions.

Key Responsibilities

• Formulate, apply, and oversee comprehensive SEO plans to enhance organic reach and conversion rates.
• Perform extensive keyword research and competitive analysis to uncover growth opportunities and areas needing improvement.
• Possess strong knowledge across all SEO domains including on-page, off-page, technical SEO, local SEO, and paid campaigns.
• Optimize website elements such as structure, content, metadata, and internal linking to maximize search engine visibility.
• Conduct technical SEO evaluations, crawl analyses, and performance enhancements to maintain website health and adherence to search engine standards.
• Develop and execute off-page SEO initiatives like link building, guest blogging, and influencer partnerships to increase domain authority.
• Collaborate closely with multidisciplinary teams including content creators, designers, developers, and sales to align SEO efforts with organizational goals.
• Utilize SEO and analytics tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, and Screaming Frog to monitor and improve SEO performance.
• Understand website technical aspects including HTML, CSS, site architecture, and familiarity with content management systems like WordPress and Shopify.
• Keep abreast of evolving SEO trends, search engine algorithm updates, and industry best practices.