Social Media Manager

About Brands Media

Brands Media is a senior-led growth advertising agency located on the Gold Coast, collaborating with aspirational brands nationwide to provide media strategy, buying, ecommerce expansion, data analytics, social media, and content management services. Established just over two and a half years ago, the agency has expanded to a team of five experienced professionals, executing campaigns from state elections to nationally recognized brands, gaining a reputation for strategic insight and tangible commercial results. The company fosters a positive, high-achieving environment that values dedication and supports work-life balance.

Role Overview

We seek a Social Media and Content Manager responsible for overseeing the daily execution of social-first initiatives that capture attention and increase engagement. The ideal candidate will have deep knowledge of social platforms, audience engagement, and the ability to transform cultural trends into compelling content.

Key Responsibilities

• Direct daily management of social-driven campaigns for an important client.
• Create platform-specific content concepts that feel genuine and captivating.
• Coordinate content schedules, publishing, community interactions, and progress reporting.
• Incorporate trending topics, platform innovations, and cultural insights into creative strategies.
• Collaborate with external creative agencies to develop campaign ideas.
• Maintain strong client partnerships by providing ongoing strategic advice.

Candidate Requirements

• More than three years of social media marketing experience, ideally within an agency setting.
• In-depth familiarity with TikTok, Instagram, LinkedIn, Reddit, and emerging platforms.
• Proven experience managing organic social campaigns from initial planning through execution and analysis.
• Excellent writing skills and an intuitive understanding of what resonates on social media.
• Knowledge of paid social amplification techniques and integration of paid with organic efforts.
• Highly organized, self-motivated, and comfortable thriving in a dynamic agency environment.
• Strong curiosity about culture, online behaviors, and idea dissemination.

What We Offer

• A modern, expanding agency located on the Gold Coast with easy access to Robina Town Centre and situated in the Robina HQ building.
• Options for flexible, hybrid work arrangements and adjustable hours.
• A supportive, close-knit team culture that appreciates both quality work and good interpersonal relationships.
• Opportunities for genuine career growth and mentorship.
• Competitive salary with potential for advancement.
• A workplace culture emphasizing well-being, innovation, and recognizing initiative.
• Access to relevant industry conferences and ongoing professional development.