Shopee

Regional Content Specialist - Regional Brand & Growth Marketing

Shopee

Singapore · Full Time

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Experience
2+ yrs
Salary
Openings
1
Posted
9 ore fa
Work mode
In office
Education
Bachelor's Degree
Resume
Required to apply

Where you'll work

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Job description

Overview

We are looking for a self-motivated and AI-savvy Regional Content Specialist to support Monee’s SEO content strategies across diverse markets. This role focuses on managing SEO content processes from inception to execution, maximizing content performance in traditional and AI-driven search environments.

Key Responsibilities

  • Lead SEO content workflows including idea generation, briefing, content refinement, and coordinating delivery with local teams.
  • Enhance SEO-specific content to match search intent, user expectations, and regional priorities.
  • Utilize AI-assisted methods to scale content production and increase search visibility.
  • Collaborate regularly with local units, writers, and stakeholders to ensure quality, alignment, and timely submission.
  • Support initiatives centered around SEO experimentation and scalable content models across multiple markets.
  • Maintain detailed records of content projects, workflows, and operational documents.
  • Recognize content voids and opportunities for optimization aligned with regional goals and business strategies.

Qualifications & Skills

  • Bachelor's degree in Marketing, Communications, Business, or a similar discipline.
  • A minimum of 2 years’ experience in roles related to SEO content, digital content creation, editorial, or content marketing.
  • Comprehensive understanding of SEO basics including keyword research, analyzing search intent, and on-page optimization.
  • Practical knowledge of AI tools such as ChatGPT, Gemini, Claude, or Perplexity integrated within content workflows.
  • Familiarity with SEO and analytics platforms like Google Search Console, Ahrefs, and Google Analytics.
  • Exceptional execution and organization skills, capable of managing numerous content tasks and deadlines in regional settings.
  • A proactive and cooperative approach, facilitating effective coordination with local teams, content writers, and cross-functional partners.

Minimum education

Bachelor's Degree

Industry

E-Commerce

How they work

Teamwork & Collaboration Initiative Organisation

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