Customer Insights Analyst
New York City Metropolitan Area · Tempo pieno
Sii il primo a candidarti
- Esperienza
- 2+ anni
- Stipendio
- USD 95,000 – USD 115,000 / year
- Aperture
- 1
- Pubblicato
- 7 ore fa
- Modalità di lavoro
- In ufficio
- Riprendere
- È necessario candidarsi
Descrizione del lavoro
About Onyx
Onyx is developing a consumer trading platform that integrates prediction markets, sports, cryptocurrency, and real-world event speculation into one unified experience. Having recently completed a Series A funding round led by Payward, the company is expanding its analytics team to better understand user engagement and leverage data to influence product, marketing, and business strategies.
Role Overview
The Customer Insights Analyst will transform customer data into clear, actionable insights that drive user growth, engagement, retention, and overall platform success. This impactful position requires a data-driven problem solver eager to contribute strategically within a fast-growing consumer product environment.
Key Responsibilities
- Evaluate and interpret user behavior, including engagement, retention, churn, and lifetime value metrics across the platform.
- Create and maintain dashboards and periodic reports to track essential customer and business KPIs.
- Conduct cohort analyses related to customer acquisition, activation, retention, and reactivation.
- Assess the impact and effectiveness of promotional campaigns, loyalty initiatives, lifecycle marketing, and product launches.
- Analyze reward expenditure versus incremental revenue and customer activities.
- Collaborate with Product, Marketing, Customer Engagement, and Engineering teams to pinpoint growth opportunities.
- Develop segmentation models for enhanced personalization and targeted marketing efforts.
- Construct predictive models identifying churn risks, customer health, and revenue potentials.
- Design and evaluate A/B tests and other experimental product features.
- Process and analyze large datasets to recognize trends and translate insights into actionable recommendations.
- Define and implement KPIs and measurement frameworks for customer-centric endeavors.
Candidate Requirements
- Minimum of two years' experience in customer, product, or marketing analytics, business intelligence, or related disciplines.
- Proficient in SQL for querying extensive datasets.
- Experience with analytical programming languages such as Python or R.
- Skilled in dashboard development using tools like Looker, Tableau, Mode, or Metabase.
- Strong grasp of cohort analysis, churn, retention concepts, customer lifetime value, and experimentation methodologies.
- Able to evaluate program economics and distinguish correlation from causation regarding program impact.
- Exceptional communication abilities, capable of presenting complex analysis to both technical and non-technical audiences.
- Detail-oriented with excellent problem-solving skills.
- Comfortable operating in a dynamic, cross-functional startup environment.
- Background in fintech, consumer tech, marketplaces, gaming, sports betting, crypto, subscriptions, or loyalty programs is advantageous.
What Onyx Offers
- Opportunity to influence a cutting-edge consumer trading platform using data-driven insights.
- Significant ownership in shaping product, marketing, loyalty, and customer strategies.
- Work with a seasoned team drawn from top technology, trading, and consumer product companies.
- Competitive cash compensation with meaningful equity participation.
- Fast-paced, collaborative culture with ample growth opportunities.
Additional Details
- Location: NoHo, New York City
- Work Schedule: Hybrid arrangement
- Salary Range: $95,000 to $115,000 annual total cash compensation plus equity
- Experience Required: At least 2 years
- Work Authorization: Must currently be authorized to work in the United States. Visa sponsorship is not offered for this role.