SEO Specialist

Role overview

Parken Solution Private Limited is seeking an SEO and Meta Ads professional to strengthen online visibility and run paid campaigns that bring in qualified leads while improving return on investment.

What you will do

• Build and execute both on-page and off-page SEO plans.
• Carry out keyword discovery, competitor benchmarking, and full website audits.
• Improve website copy, landing pages, and technical SEO setup.
• Use Google Analytics and Google Search Console to review site performance.
• Develop, launch, and fine-tune advertising campaigns on Facebook and Instagram.
• Research audiences, run A/B tests, and keep optimizing campaign results.
• Review campaign data and share weekly and monthly performance summaries.
• Oversee ad budgets and work to raise campaign efficiency and ROI.
• Partner with content and design teams to deliver effective marketing assets.
• Keep pace with current developments in SEO, Meta advertising, and digital marketing.

Skills and experience needed

• Hands-on background in SEO and managing Meta ad campaigns.
• Working knowledge of Google Analytics, Google Search Console, Meta Ads Manager, and SEO platforms such as SEMrush or Ahrefs.
• Solid grasp of keyword research, backlink-building approaches, and technical SEO.
• Experience supporting lead generation and performance marketing goals.
• Strong analytical thinking and problem-solving ability.
• Clear communication and teamwork skills.

Compensation

The role offers a monthly stipend/salary in the range of INR 15,000 to INR 40,000.