Creative Director

About Coinbase and Role Overview

Coinbase is driven by a steadfast mission to enhance economic freedom. The work environment is challenging and dynamic, encouraging employees to exceed their limits rather than settle for mediocrity. This is a remote-first company with quarterly in-person working sessions called "surges" to foster intensive teamwork. The Creative Director role within Base's Creative Office focuses on leading cutting-edge creative initiatives that blend onchain art, culture, community, and technology, fostering brand growth in the blockchain ecosystem.

Key Responsibilities

• Shape and own the creative vision of the Base brand, crafting timely and conceptually outstanding work to fuel community expansion and set Base apart in the onchain landscape.
• Collaborate with product leadership to establish a fluid, proactive, and fully integrated creative workflow connecting brand and product teams.
• Lead both strategic briefs and spontaneous creative concepting alongside the onchain community, leveraging cultural events into branding opportunities.
• Guide and mentor in-house creative talent, maintaining high standards of creative excellence and helping creatives from diverse backgrounds develop onchain expertise.
• Work closely with internal strategists, creative producers, marketers, and operations managers to deliver standout creative that resonates deeply with creative and developer audiences.

Required Qualifications and Experience

• A minimum of eight years as a creative professional with proven leadership in managing end-to-end creative campaigns within a design-centered team.
• At least two years of hands-on experience producing creative content specifically tailored for onchain environments, demonstrating authentic engagement with developer and creative communities.
• A portfolio of published onchain brand projects such as community activations, onchain art, and social-first campaigns, showing measurable community growth or audience engagement.
• Proven capacity to translate brand strategies into original creative ideas and execute these across digital, social, and onchain platforms.
• Experience responsibly utilizing generative AI tools with human oversight to enhance workflow efficiency, reduce costs, and improve quality of creative outputs.

Compensation and Additional Information

The annual base salary for this role is set at $216,300 USD. Total compensation may also include equity, bonuses, and benefits such as medical, dental, and vision insurance. Applicants can submit up to three applications within six months.

Equal Opportunity and Accessibility

Coinbase is committed to equal employment opportunities regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or genetic information. Applicants with criminal histories are considered according to applicable laws. Reasonable accommodations are available upon request for individuals with disabilities.

Legal and Privacy Notices

By submitting an application, candidates agree to Coinbase's Candidate Privacy Notice and arbitration policies where applicable.