Digital Marketing Executive

Role Overview

As a Digital Marketing Executive at Namo Pharma based in Pune, Maharashtra, you will be responsible for managing the company’s presence across various social media platforms including Instagram, Facebook, LinkedIn, and WhatsApp. This position involves content creation, campaign management, and lead generation to promote multiple products such as those under Namo Pharma, Insight NX, Dermeda, and GudCare.

Key Responsibilities

• Oversee daily content creation and sharing, including reels, product posts, stories, and promotional creatives.
• Execute digital marketing campaigns including paid advertisements.
• Generate and qualify leads through social media and other online channels, coordinating closely with the sales team.
• Manage Google Business Profile, website content updates, and implement essential SEO activities.
• Monitor and report on lead generation, engagement metrics, reach, conversions, and overall campaign effectiveness.
• Conduct market and competitor research to identify opportunities in digital marketing.
• Prepare routine weekly and monthly marketing performance reports.
• Collaborate with graphic designers, video editors, and other creative personnel as needed.

Preferred Skills and Qualifications

• Experience with social media marketing strategies.
• Proficiency in Canva for creative content production.
• Knowledge of Meta Ads and Google Ads platforms for paid marketing campaigns.
• Understanding of basic SEO principles to enhance online presence.
• Competency in content creation and WhatsApp marketing techniques.
• Strong communication skills to coordinate with internal teams and stakeholders.