Digital Campaign Operations Specialist

About Kerry

Kerry is a global leader in taste and nutrition, serving the food, beverage, and pharmaceutical sectors worldwide. Daily, the company collaborates with clients to develop healthier, more flavorful, and sustainable products enjoyed by billions globally. Kerry envisions itself as the most trusted partner for customers, fostering a sustainable nutrition future. This role offers the chance to influence the food industry's future in a dynamic, global environment.

Role Overview

We are seeking two Digital Campaign Operations Specialists to join our team based in Naas, County Kildare, Ireland, with a hybrid work setup requiring three days in the office weekly.

Key Responsibilities

• Manage the entire lifecycle of global digital campaigns, ensuring adherence to timelines using Workfront project management software.
• Delegate tasks, establish deadlines, and oversee the budgeting and resource allocation for projects.
• Maintain strong agency partnerships to support campaign initiatives, ensuring projects deliver on time and within financial plans.
• Communicate clear and transparent campaign progress updates across teams, providing reliable "In-House Agency" assistance.
• Oversee collaborations with third-party vendors and agencies to ensure marketing efforts meet deadlines and budgets.
• Develop and nurture relationships with external partners like agencies, consultants, and vendors to facilitate smooth and effective service delivery.
• Program digital marketing campaigns, including email marketing campaigns through platforms such as Marketo or other marketing automation tools.
• Create and code emails with basic HTML/CSS skills and activate Marketo progression triggers as required.
• Build landing pages and forms within Adobe Experience Manager, Marketo, or similar platforms, integrating contact forms accordingly.
• Review and schedule digital email marketing campaigns, ensuring quality and timely execution.
• Understand and manage integrations between Marketo or marketing automation platforms with other systems such as Adobe Experience Manager, Salesforce (SFDC), Power BI, and Google Analytics.
• Collaborate with the User Experience (UX) team to align campaign and landing page designs with best UX standards.
• Continuously evaluate marketing automation processes, researching and implementing industry-leading practices and strategies.
• Follow established Marketing Operations Procedures and Governance.
• Handle additional assigned duties as necessary with attention to detail and organizational skills.
• Prioritize multiple tasks effectively in a fast-paced environment.

Required Qualifications and Skills

• Between one to four years of professional experience in digital marketing, particularly in programming using Marketo.
• Bachelor's degree or equivalent educational background.
• Beginner to intermediate proficiency with Marketo platform; Marketo certification is a plus.
• Familiarity with customer journeys through digital marketing automation.
• Basic knowledge of HTML coding is preferred.
• Experience with Adobe Experience Manager (AEM) and Kerry.com platform integration.
• Proficient use of Adobe software suite, Microsoft Office, and key business tools including Adobe Workfront for project management and Seismic administration.
• Ability to utilize PowerBI for key performance indicators analysis and reporting.

Additional Information

This is a permanent full-time position located onsite with hybrid work flexibility. Please note, Kerry does not accept CVs or candidate profiles from recruitment agencies without signed agreements and will not agree to recruiter fees under these circumstances. Any suspicious solicitations for payments as part of the recruitment process should be disregarded as Kerry does not request payments except reimbursable travel expenses. Kerry employees use official company accounts and verified contact information for communication.