Art Director Digital (m/w/d) in Düsseldorf

Company Overview

Weleda AG is a global leader in certified natural cosmetics and anthroposophic medicines, with over 2500 employees worldwide dedicated to development, production, and marketing. The company delivers products that holistically promote human health and well-being. Founded in 1921, Weleda champions sustainability socially, ecologically, and economically, along with social commitment and future orientation, harmonizing human needs with nature.

Position Summary

Weleda’s Group Digital Marketing department in Düsseldorf is seeking a full-time Art Director Digital (m/w/d) on a fixed-term contract until March 31, 2028. The role involves spearheading the design of innovative digital content and contributing to the brand’s digital transformation while preserving heritage.

Responsibilities

• Lead the creation and design of cutting-edge digital materials such as campaign landing pages, newsletters, social media visuals, promotional and e-commerce graphics, and interactive digital applications.
• Assist in evolving the company’s identity from a traditional brand to one reflecting contemporary trends by maintaining brand heritage.
• Implement original concepts to enrich brand experience across various channels.
• Develop visual concepts for photo and video shoots.
• Create cross-media design guidelines applicable across brands and product categories.
• Take full accountability for personal projects and design outputs.
• Contribute to redesign efforts for the global website, digital assets, and campaign aesthetics.

Candidate Requirements

• Completed degree in communication design, graphic design, or a related field; preferably several years of professional experience, ideally within cosmetics, beauty, or lifestyle sectors.
• Proficiency in AI-based content creation technologies.
• Demonstrable expertise in digital media design and ability to generate impactful solutions that balance technical feasibility with visual appeal; knowledge in UX/UI is beneficial.
• Deep understanding of the demands and preferences of a younger, lifestyle-oriented audience targeting premium cosmetic products, with enthusiasm for visually presenting beauty products.
• Fluency in German and strong command of English.
• Advanced skills with software and tools including Figma, Asana, Adobe Creative Suite, AI content generation models, Google Suite, MS Office; experienced in photo retouching and color grading supervision.
• Keen sense for sophisticated aesthetics and typographical perfection across all media.
• Interest in Weleda’s cultural values and commitment to sustainability.

Benefits and Work Environment

• Value-driven culture centered on sustainability.
• Freizeit statt Vergütung (time off instead of payment) policy.
• Team-based leadership style fostering collaboration.
• Opportunities to cooperate on an international level.
• Work in modern, newly furnished office spaces.
• Salary and benefits based on collective agreements.

Equal Opportunity Statement

All individuals regardless of gender identity (m/f/d) are warmly welcomed to apply. Gendered language is used solely for readability and represents a gender-neutral position.