Strategy Lead - Bancassurance Channel

Overview

The Strategy Lead will spearhead the strategic direction, business planning, performance assessment, and transformation efforts for the Bancassurance channel at Aditya Birla Capital. This role partners closely with the Channel Head and senior banking leadership to foster profitable expansion, boost distribution effectiveness, and cultivate a sustainable edge in an open architecture setting.

Key Responsibilities

• Analyze market dynamics, regulatory landscape, competition, and industry advances to propose strategic courses of action.
• Design and implement performance management frameworks for the channel, including incentive schemes, KPIs, and career progression pathways.
• Monitor underlying metrics to initiate remedial actions as needed, ensuring continuous enhancement of sales processes in tune with evolving business demands.
• Collaborate with leadership to craft medium and long-range growth plans.
• Manage budget preparation, monitoring, and control for the channel, establishing business targets aligned with strategic objectives.
• Co-own the Profit & Loss responsibility alongside the channel head, deploying timely corrections and risk mitigation strategies.
• Lead budgetary processes including operating plans, forecasting, and business target setting using customer analytics, productivity data, and market intelligence.
• Conduct impact assessments of current and new initiatives on budgeting, coordinating priorities with sales leadership.
• Finalize budgets reflecting trends, challenges, and opportunities in partnership with sales leadership.
• Analyze historical and market data to benchmark performance and set achievable business targets.
• Define KPI metrics for all Bancassurance roles nationally with the cooperation of sales and strategy teams.
• Track financial outcomes continuously, guiding senior management discussions around deviations and corrective measures.
• Oversee strategic business reviews and governance of core priorities.
• Monitor monthly compensation payouts to ensure alignment with retention, productivity, and earning potential goals, fostering compensation and career growth models that sustain the field force.
• Act as a strategic ally to senior bank leaders, aligning their priorities with BSLI’s insurance distribution goals.
• Establish quality performance standards to embed valued operational practices across banking partners.
• Evaluate current sales processes, tools, and communications for continual improvement.
• Lead digital transformation projects to elevate channel efficiency and user engagement.
• Work closely with technology and cross-functional teams to deploy scalable sales enablement platforms.
• Manage and mentor a high-performing strategy and business planning team.
• Optimize organizational structure and resource deployment to meet evolving channel needs.

Additional Information

This leadership position requires deep expertise in banking business models, customer segmentation, Bancassurance distribution methods, sales management, and insights into life insurance market trends. The role is based in Maharashtra and demands full-time on-site commitment.