Social Media Content Creator

About GFT ConTech

GFT (Green Figure Technique) is an emerging leader in construction technology, focusing on providing innovative digital and intelligent solutions tailored to the Saudi construction ecosystem. Our goal is to enhance efficiency and drive digital transformation for contractors, developers, and project stakeholders.

Job Purpose

The role aims to bolster GFT's brand visibility and audience interaction by crafting compelling visual and written content across diverse social media channels, effectively conveying the company's mission to foster awareness and expansion.

Key Responsibilities

• Develop creative content concepts, scripts, and storyboards that reflect the unique voice of GFT.
• Maintain a well-structured content calendar spanning all social platforms.
• Translate complex construction technology solutions into accessible and engaging media.
• Oversee daily social media activities including scheduling posts and engaging with the community.
• Analyze social media performance metrics to refine content tactics.
• Stay informed on the latest social media trends and best practices.
• Create designs, graphics, and branded templates for campaigns and routine posts.
• Edit both short and long video formats highlighting products, testimonials, and events.
• Ensure all creative content is consistent with GFT's brand identity guidelines.
• Collaborate with marketing and sales teams to support campaign rollouts.
• Leverage basic marketing knowledge to align content with lead generation objectives.
• Assist in producing promotional materials for events and client showcases.

Qualifications and Experience

• Bachelor’s degree in Marketing, Media, Communications, or related disciplines.
• Demonstrated proficiency in social media management, graphic design, and video editing.
• A robust portfolio featuring content for platforms such as Instagram, LinkedIn, and TikTok.
• Foundational understanding of marketing concepts and campaign analytics.
• A self-motivated individual with the capacity to swiftly adapt and grow.
• Experience in B2B sectors, technology, or construction industries is advantageous.