- Expérience
- 6 à 10 ans
- Salaire
- USD 150,000 – USD 300,000 / year
- Ouvertures
- 1
- Publié
- il y a 3 semaines
- Mode de travail
- Travaillez à domicile
- Admissibilité
- Professionals with a strong background in paid digital advertising and documented success scaling Meta accounts for DTC consumer brands are encouraged to apply. The role is suited to candidates who can operate independently, lead client relationships, and manage a team in a remote environment.
- CV
- Candidature requise
Description de l'emploi
About the Company
BM Digital is a technology-driven growth agency supported by Meteoric AI, its in-house intelligence platform for influencer and paid media. The business operates at a level that is unusual even among high-growth firms, coordinating more than 80,000 creator partnerships each month and managing over $500M in annual media investment across Meta and TikTok. The company works only with fast-growing consumer brands.
The team is looking for someone who has personally scaled Meta accounts from $20k per day to more than $300k per day, understands why that growth worked, and can reproduce those results.
Role Overview
The Head of Growth will lead aggressive paid media scaling for DTC clients, with a strong focus on efficient Meta spend at scale. This person should understand how Meta’s algorithm responds to creative volume, cost-control systems, audience design, and budget expansion, then turn that knowledge into durable, compounding growth.
This role owns growth strategy across a portfolio of client accounts, manages paid media analysts and creative strategists, and serves as the senior client-facing problem solver when accounts need a clear path to the next stage of growth.
Key Ownership Areas
- Drive efficient Meta scaling, including the ability to reach six-figure daily spend when the economics justify it, while distinguishing between data-led expansion and unnecessary spend increases.
- Shape full-funnel paid media strategy across Meta, Google, and TikTok, with judgment on where to prioritize growth and where to defend margins. Diagnose issues at the level of creative, audience, offer, landing page, or checkout and determine the most urgent fix.
- Lead creative strategy with the internal creative team, recognizing creative as the main growth lever at scale and bringing strong instincts on which concepts are likely to win before results are available.
- Manage senior relationships with high-growth DTC brands, including presenting reset strategies to skeptical founders, backing scaling choices with evidence, and balancing near-term efficiency against longer-term expansion without eroding trust.
- Develop junior analysts and strategists into confident, independent operators.
Candidate Profile
The ideal candidate has a proven history of scaling Meta accounts above $100k per day and can explain the process, the failure points, and the corrective actions taken.
You should bring 6 to 10 years of experience in paid digital advertising, with substantial ownership of large Meta budgets for DTC e-commerce businesses.
A strong grasp of Meta’s mechanics is essential, including creative fatigue, cost-control interactions, audience saturation, CPM behavior, and campaign structures that help the platform spend efficiently at scale.
The role also requires analytical discipline paired with quick decision-making, along with clear and direct communication across clients, leadership, and internal teams, especially when delivering difficult updates.
Compensation and Work Setup
Total annual compensation is estimated at USD 150,000 to USD 300,000, combining base pay, performance bonus, and equity.
The position is fully remote, with the expectation that the team can perform at a high level from the location that suits them best.
Additional Information
This opportunity is based in Dublin, County Dublin, Ireland, though the role is remote.