Early Team — Refill Commerce Product Lead

Role overview

Ecoworks is creating the operational backbone for refill commerce: unattended refill stations that place everyday household products, such as Bio-Home, back into Singapore’s HDB heartlands at prices that are 30%+ below retail. The company is not positioned as a direct-to-consumer eco brand; instead, it serves as the infrastructure layer that FMCG companies use to make refill work at meaningful scale.

The business has moved beyond pilot stage, with live stations across Singapore, an anchor partnership with Lam Soon Group, and plans to expand from dozens of stations to hundreds. The team is looking for a Product Lead who can take full ownership of the product experience and economics end to end.

This role covers the station itself, including how the refill process works, the physical experience, and where failures occur; the software around it, including telemetry, loyalty, and the customer journey from discovery to repeat usage; and the commercial model that keeps each station profitable on a per-litre basis. The expectation is that one person will own the full product logic without splitting responsibilities between hardware and software product functions.

What you will do

You will spend time at stations observing how people interact with them in real conditions, including where they get stuck or fail to use them. Based on those observations, you will decide what should be built next, prioritising operational pain points over shiny ideas.

You will collaborate with manufacturing and hardware partners to improve station mechanics and physical execution. You will also build or oversee the creation of a lightweight software layer that supports telemetry, a basic app and loyalty experience, and the payment flow.

Another key part of the job is converting unit economics into product choices, including cost per refill, operating expenses per station, and utilisation. You will work closely enough with the commercial side to understand how station performance changes by location, such as differences between Tampines and Duxton.

What this role is not

This is not a narrow app-building role focused only on shipping features. It is also not a position where the roadmap has already been fully defined for you. The role is not remote, because regular on-site presence at stations is expected.

Candidate profile

The right person will have already shipped something, whether that was a product, a piece of hardware, a side project, or a small business, and can explain what failed, what was learned, and how the work changed as a result. You should be comfortable operating early in your career and making progress without a formal playbook.

The role suits someone who naturally thinks in terms of unit economics rather than only user delight, and who would rather own an ambiguous end-to-end challenge than a neat, limited workstream inside a larger organisation.

Compensation

The package is designed for an early-career hire and includes meaningful equity. This is intended as a long-term bet on the company rather than a market-rate cash-first role.

Application instructions

Instead of a generic cover letter, applicants are asked to choose one refill station in Singapore, such as Pinnacle@Duxton, visit it in person or review it carefully through photos and reviews, and share one specific improvement they would make to the experience and the reasoning behind it. Applications that do not include this will not be considered.