Director of Business Development

Company Overview

Adgentica is a nascent ad-technology firm focusing on intelligent page-to-creative matching, designed to connect advertiser demand with premium supply via semantic and context-aware technology. As a founder-led organization with strong technical expertise, Adgentica is currently establishing its commercial operations from the ground up.

Role Overview

This position represents the first commercial hire in the company, responsible for managing demand by cultivating relationships with advertisers, agencies, and/or publishers. The individual will transform these relationships into active, revenue-producing partnerships. Close collaboration with the founder and the opportunity to shape go-to-market strategies from inception are key aspects of this role. It is a high-autonomy, high-ownership position featuring meaningful equity participation, with a focus on building rather than managing.

Key Responsibilities

• Initiate and finalize partnerships with advertising agencies, trading desks, brands, and publisher networks.
• Leverage an existing portfolio of contacts to activate business swiftly.
• Manage the entire demand pipeline including prospecting, presenting, contract negotiation, and deal closure.
• Collaborate on commercial strategy, pricing, and partnership frameworks alongside the founder.
• Serve as the public-facing commercial representative of the company.

Candidate Profile

• Senior business development or commercial leader experienced in ad-tech, programmatic, or digital advertising sectors.
• Possesses authentic, warm relationships within ad agencies and/or publisher networks, capable of delivering named accounts.
• Proven track record of successfully closing deals with advertisers or publishers and generating revenue.
• Comfortable working in a startup context without existing teams or established processes; self-starter capable of creating playbooks and pipelines.
• Motivated by equity-based incentives and the challenge of building from scratch rather than seeking a corporate role.

Desirable Qualifications

• Existing connections with programmatic supply and demand platforms such as SSPs and DSPs.
• Experience with contextual or cookieless advertising targeting methodologies.
• Network connections across multiple agency groups or holding companies.

Compensation and Benefits

• Substantial equity participation through RSUs with vesting as a founding team member.
• Commission based on revenue generated through personal contribution.
• Direct collaboration with the founder, providing significant influence over company direction.
• Opportunity to construct the commercial framework of an AI-driven ad-tech company from inception.