Designer

About the Role

At DraftKings, AI plays a pivotal role in shaping innovative solutions that enhance user experience and operational efficiency. Our team thrives on creativity and technology, pushing the envelope to redefine the future.

As a Designer, you will develop impactful campaign materials and creative content that reinforce the DraftKings brand and engage our audience effectively. You will collaborate closely across departments to produce exceptional work for digital, social media, and CRM platforms. Your design expertise will help bring our brand’s identity to life across diverse applications.

Responsibilities

• Work in tandem with Copywriters, Art Directors, fellow Designers, and Project Managers to conceptualize and create assets for multiple channels including digital, social, product marketing, and CRM campaigns.
• Design and implement automated templates and campaigns using relevant automation tools to improve workflow efficiency.
• Partner with the Creative Director and Design Director to execute creative visions that align with brand identity and strategic objectives.
• Create promotional materials such as videos, landing pages, logos, digital banners, and emails, employing strong principles of design, including color theory, typography, layout, and usability.
• Ensure quality by working closely with vendors to maintain high standards for outsourced digital content.
• Stay informed about the latest marketing trends, best practices, and emerging technologies to introduce fresh and engaging ideas.
• Maintain a direct connection with the target audience to boost brand loyalty and engagement through tailored design approaches.

Candidate Requirements

• A Bachelor of Fine Arts degree in Graphic Design is required.
• Minimum of 2 years professional experience focusing on graphic design, particularly for digital marketing, branding campaigns, or creative production aimed at consumer audiences.
• Proficiency with Adobe Creative Suite (Photoshop, InDesign, Illustrator) is essential; experience with Figma and automation tools is advantageous.
• Strong communication skills, both written and verbal, complemented by the ability to manage multiple projects and meet tight deadlines.
• A portfolio demonstrating work that shows mastery of contemporary marketing design across digital, experiential, and social platforms.
• Exceptional attention to detail and a track record of producing award-worthy creative material for major B2C brands.
• Experience with licensing processes and knowledge of the sports and gaming industries are desirable but not mandatory.

Additional Information

We are a publicly traded company (NASDAQ: DKNG) based in Boston. Employment may require obtaining a gaming license from the relevant state authority, and support will be provided during this process if applicable.

The annual salary range for this position in the US is $64,000 to $80,000, supplemented with bonus potential, equity options, and benefits. Salary is influenced by location, skills, experience, and education or training. Specific pay details will be shared by the recruiter during the hiring process. Compliance with Massachusetts law prohibits mandatory lie detector tests as a condition of employment.