Brand Manager

About Unthink

Unthink is a pioneering behaviour change company revolutionising the learning and development (L&D) sector. Unlike conventional methods which retain only 5% of learning, Unthink collaborates with renowned clients such as Apple, P&G, Primark, Blue Light Card, and Schroders to achieve 95% retention by creating unforgettable and deeply engaging learning experiences. The company shuns dull presentations, favouring impactful and dynamic content that truly transforms behaviour beyond the training room. Unthink appeals to leaders and teams seeking tangible learning outcomes and commits to shaking up outdated L&D practices.

Role Overview

We are seeking our inaugural Brand Manager to vocally amplify the Unthink brand. This position focuses on establishing a powerful and unmistakable presence across channels that matter to our clients and prospects, pushing the boundaries beyond simply upholding brand guidelines. You will translate the unique qualities of our workshops into resonant social campaigns, immersive client and industry events, and a brand identity that sparks curiosity and engagement within the L&D and behaviour change communities.

Key Responsibilities

• Develop and implement comprehensive brand strategies across primary social media platforms to enhance awareness, interest, and preference among L&D and business audiences.
• Conceptualise and execute innovative activations that generate conversations and elevate Unthink’s reputation beyond mere content consumption.
• Collaborate with the Experience Manager to design and produce exceptional client events, product launches, and industry gatherings that mirror the distinctiveness of our learning experiences.
• Maintain a consistent brand voice—bold, sharp, and engaging—across all public-facing outlets from social channels to live presentations.
• Work closely with company Founders and the Creative Director to refine positioning and visually manifest creative concepts.
• Utilise data on brand perception, interaction, and consideration to guide ongoing brand evolution and effectiveness.
• Monitor trends within L&D, HR, marketing, and wider cultural movements to identify unique opportunities for the brand to lead and innovate.

Candidate Profile

• Between 2 to 5 years of experience in brand management, marketing, or brand/social strategy within agency, corporate, or hybrid environments.
• A demonstrable track record of driving impactful campaigns, activations, or events that have created meaningful buzz and engagement.
• Competence in social media-driven brand growth with measurable success in audience involvement and loyalty over mere follower accumulation.
• Adeptness in working alongside executive leaders to translate conceptual discussions into actionable plans.
• A proactive, hands-on approach and ability to thrive in a fast-paced setting.
• Experience with event or experiential marketing, understanding how to transform audience experiences into compelling narratives.
• Exceptional writing skills and creative insight, capable of crafting memorable hooks and messaging.
• An enthusiasm for behaviour change, learning, or workplace culture innovation, with a passion to modernise L&D without previous industry experience being mandatory.
• Self-motivation with readiness to take ownership and make an immediate impact in a small ambitious team.

Compensation and Benefits

Salary ranges from £38,000 to £48,000 annually, typically between £42,000 and £45,000 for candidates with 3 to 4 years of relevant experience. This role offers flexible working arrangements, predominantly based in London (90% onsite), including frequent team meetups and participation in Unthink learning events.

Why Join Unthink?

• Direct collaboration with senior leadership and creative teams, influencing how the market perceives Unthink and supporting company expansion.
• Opportunity to work with a brand that already sets itself apart through a strong and daring voice.
• Freedom to pursue bold and disruptive branding strategies without conventional constraints.
• An influential role in defining brand management practices for a transformative company within a changing industry.
• Focus on increasing brand visibility and engagement without being hindered by typical data and ROI debates.

Additional Information

Interested candidates are encouraged to apply by creatively reaching out to Sarah rather than submitting traditional CVs. Applications can be sent via email. This is a chance to contribute uniquely in a rapidly evolving environment dedicated to transforming learning experiences.