Senior Content & Communications Manager

Role Overview

This opportunity is offered by a partner organization seeking a Senior Content & Communications Manager based in Canada, dedicated to developing and enhancing a comprehensive global communication framework. The role focuses on brand development, product marketing, editorial content, website messaging, and social media outreach.

Key Responsibilities

• Design and refine an integrated multi-channel content and communication approach across product marketing, brand messaging, editorial features, social media, newsletters, case studies, presentations, and other client-facing documentation.
• Create detailed content schedules, set priorities, and manage communications calendars to ensure alignment with organizational goals.
• Produce, revise, and enhance high-quality communication assets, upholding consistent brand voice and editorial standards.
• Translate complex technical product details into engaging and commercially persuasive narratives supporting product marketing efforts.
• Collaborate cross-functionally with departments including product management, marketing, sales, partnerships, design, SEO, and external agencies to secure cohesive messaging across all platforms.
• Maintain and elevate website content quality by reviewing messaging, updating copy, supporting landing page optimization, and promoting conversion-driven communication.
• Manage PR-related communications by reviewing materials, securing alignment with positioning, prioritizing publications, and maintaining high standards.
• Coordinate social media messaging efforts by reviewing content and ensuring alignment across channels for consistent communication.
• Partner with SEO experts to apply content optimization techniques while preserving editorial integrity and authenticity.
• Conduct research on industry trends, competitor strategies, novel communication formats, AI-assisted workflows, and innovative storytelling methods to continually advance communication processes.
• Implement structured content operations including tracking mechanisms, reporting frameworks, workflow optimizations, and interdepartmental coordination techniques.

Candidate Profile

• Experience in strategic roles encompassing content management, communications, or product marketing.
• Deep understanding of the iGaming sector, including knowledge of Turnkey, White Label solutions, Casino, Sportsbook, PAM, and platform architectures.
• Expertise in B2B communications, product positioning, and commercial narrative development.
• Exceptional skills in English writing, editing, proofreading, and maintaining editorial quality with acute attention to detail.
• Proven track record in producing diverse, high-quality content suitable for multiple communication formats and channels.
• Ability to manage a variety of projects, communication streams, and priorities autonomously.
• Strong research aptitude to analyze market trends and integrate insights into communication strategies.
• Knowledge of content performance indicators including KPIs and social media metrics.
• Experience responsibly leveraging AI-driven content tools while ensuring factual accuracy and preserving content authenticity.
• Effective at stakeholder collaboration across various teams and with external partners.
• Proactive, well-organized, creative, strategic thinker capable of overseeing projects in dynamic environments.
• Additional advantage: experience publishing original articles, media contributions, or thought leadership pieces.

Employment Benefits

• Fully remote position with adaptable working hours.
• Compensation commensurate with experience and skills.
• Flexible scheduling focused on deliverables and outcomes.
• Unlimited paid leave for vacations and illness to support employee wellbeing.
• Engagement with an international, diverse team across multiple markets.
• High autonomy and responsibility in daily functions.
• Flat hierarchy minimizing bureaucracy and encouraging innovation.
• Opportunities for ongoing professional growth and learning.
• Flexible benefits program enabling selection of perks including fitness, education, subscriptions, and wellness activities.
• Options for private medical insurance reimbursement.
• Support programs for education and skill acquisition.
• Corporate events, team-building initiatives, and a collaborative company culture.
• Employee referral incentives.

Additional Information

This recruitment is facilitated by an AI-supported matching process intended to objectively and swiftly evaluate candidates against the role’s criteria. Final interview and hiring decisions are made solely by the hiring organization. Data privacy practices are followed in accordance with applicable laws, and use of AI tools supports but does not replace human assessment in recruitment.