Sales Operations Executive

About Tahaluf

Tahaluf, the largest organizer of live and on-demand B2B events in Saudi Arabia, is a joint venture formed by Informa PLC, the Saudi Federation for Cybersecurity, Programming and Drones (SAFCSP), and the Events Investment Fund (EIF). Known for its ambitious and innovative culture, Tahaluf partners with numerous government and non-government entities to deliver record-breaking large-scale events such as LEAP (tech), Cityscape (real estate), Black Hat MEA (largest CTF competition), and CPHI Middle East (largest pharma debut event).

Role Overview

The Sales Operations Executive plays a critical role in supporting a multifaceted sales team that serves various regions and brands. This function provides essential sales administration, CRM (Salesforce) upkeep, data analysis, and reporting support. Reporting to the Sales Operations Manager, this role ensures high data quality and aids business units including Exhibitor Marketing, Event Operations, and Customer Service in data and reporting needs.

Key Responsibilities

• Maintain and update Salesforce CRM and related sales order processing systems with contract data.
• Develop and manage forms for sales activities such as stand upsells, promotional opportunities, catalogues, and contract generation via online customer tools.
• Act as a Subject Matter Expert on Salesforce business processes for sales teams.
• Provide administrative assistance supporting sales pipelines, event floor plan inquiries, and actionable task coordination.
• Collaborate closely with Billing, Credit Control, Customer Service, and Operations teams to transfer contracted customers post-sale for further processing.

Candidate Requirements

• University degree holder.
• Excellent organizational and time management abilities.
• Strong interpersonal skills, confident demeanor, and high enthusiasm levels.
• Proactive and responsive in managing internal customer queries.
• Familiarity and hands-on experience with Salesforce CRM.
• Proficient in data analysis and manipulation, with solid expertise in Excel.

Preferred Qualifications

• Prior experience working with Salesforce CRM.
• Background in the B2B or B2C events sector.
• Experience using floor planning software such as Expocad or A2Z is advantageous.

Additional Details

This is a time-limited freelance contract position based onsite in Riyadh. The company celebrates diversity and inclusivity, encouraging candidates from varied backgrounds to apply. Tahaluf provides accommodations for applicants needing support during the recruitment process to ensure a disability-friendly environment.