Producer

Role Overview

The Producer will spearhead the organization, planning, and execution of all content production activities at Abbott Lyon. Serving as the pivotal link among Creative, Brand, and Ecommerce teams, the Producer ensures that campaign, social, and eCommerce content shoots are orchestrated efficiently, delivered punctually, and uphold the highest quality benchmarks.

Key Duties and Responsibilities

• Assume full ownership of content production from concept briefings through to the delivery of final assets.
• Create detailed production strategies, including schedules, timelines, and deliverables for shoots.
• Administer and update production calendars and critical project milestones to maintain momentum across simultaneous projects.
• Oversee logistical components such as location scouting, supplier coordination, freelancer and talent management, travel arrangements, and equipment setup.
• Draft and disseminate call sheets, shooting schedules, and other necessary production documentation.
• Operate as key liaison and point of contact during all stages of production, ensuring alignment with business goals and launch timelines.
• Ensure proactive identification and mitigation of risks, dependencies, and potential setbacks to maintain smooth delivery.
• Collaborate closely with the Styling & Production Assistant to guarantee product readiness and availability for shoots.
• Manage supplier relationships including photographers, stylists, models, agencies, and freelancers to maintain alignment with expectations and budget constraints.
• Track production expenditures and assist in budget upkeep.
• Foster seamless collaboration between Creative, Brand, Ecommerce, and Marketing departments to harmonize production activities with campaign and commercial objectives.
• Innovate and refine workflows to enhance efficiency, quality, and output consistency across all production processes.

Desired Experience and Skills

• Demonstrable background in content, campaign, or creative production management within fashion, beauty, lifestyle, or direct-to-consumer brands.
• Proven ability to manage the entire lifecycle of photo and video shoots from initial planning to execution and final delivery.
• Exceptional project management and organizational aptitude with proficiency in juggling multiple concurrent projects and priorities.
• Excellent communication and stakeholder engagement skills to effectively manage suppliers, freelancers, and internal teams.
• High attention to detail, proactive problem-solving approach, and resilience under pressure in fast-moving environments.

Indicators of Success

• Consistently delivering campaign, social, and eCommerce shoots punctually and according to plans.
• Alignment of content delivery with business milestones and launch schedules.
• Production operations executed smoothly and efficiently, reducing unnecessary interruptions.
• Stakeholders trust in production process communication, planning, and execution.
• Early risk detection and quick issue resolution to keep projects progressing.
• Creative teams supported effectively by an organized and controlled production function.
• Development of a scalable production system capable of handling growth and increasing content demands.